Join Now | 
HomeAboutContact UsPrivacy & SecurityAdvertise
Soccer America DailySpecial EditionAround The NetSoccer Business InsiderCollege Soccer ReporterYouth Soccer ReporterSoccer on TVSoccer America Classifieds
Paul Gardner: SoccerTalkSoccer America ConfidentialYouth Soccer InsiderWorld Cup Watch
RSS FeedsArchivesManage SubscriptionsSubscribe
Order Current IssueSubscribeManage My SubscriptionRenew My SubscriptionGift Subscription
My AccountJoin Now
Tournament CalendarCamps & AcademiesSoccer GlossaryClassifieds
Mortgage Company Pulls Owen Ad Campaign After Injury
Life Style Extra, June 21st, 2006 2:32PM

MOST READ

MOST COMMENTED

Mortgage lender Northern Rock, principal sponsor of English Premier League club Newcastle United, has pulled an advertisement that was scheduled to run throughout the World Cup, after it learned that Michael Owen, the Newcastle striker featured in the ad, would sit out the rest of the tournament with a cruciate knee injury. "Out of sympathy to Michael, we felt it would be inappropriate to continue with that part of our campaign," said a spokesman for Newcastle-based Northern Rock, the main sponsor of Owen's club, Newcastle United. The Northern Rock campaign included high-profile advertisements appearing in several national newspapers. They featured Owen in a Newcastle shirt, and used the slogan, "One of ours over there." The Northern Rock spokesman wouldn't comment on the cost of the campaign, but the company would not suffer any financial loss for inventory purchased, as all pre-booked advertising space would be filled with alternative promotional material. Owen sustained a serious injury during England's 2-2 draw with Sweden yesterday.

Read the original story...



No comments yet.

Sign in to leave a comment. Don't have an account? Join Now




AUTHORS

ARCHIVES
FOLLOW SOCCERAMERICA

Recent Section 2 Around the Net
Wenger: Vermaelen May Leave Arsenal    
Arsene Wenger says defender Thomas Vermaelen, who has attracted interest from both United and Barcelona, could ...
English FA Cracks Down on Gambling    
The English FA has instituted new rules that ban players and coaches from betting on any ...
Luis Suarez's Suspension Appeal Set for Next Week    
Luis Suarez's appeal to the Court of Arbitration for Sport (Cas) against a four-month ban for ...
Mexico Goalkeeper Moves to Malaga    
Mexico goalkeeper Guillermo Ochoa, coming off an excellent World Cup performance, has moved to Spain's Malaga ...
Germany Wins Another Championship    
Within three weeks of winning the World Cup, Germany won another title, indicating that its youth ...
New York City FC to Groom Players for Man City?    
Manchester City's chief executive Ferran Soriano says that the Premier League champion may use its MLS ...
World Cup Boosts German Beer Sales    
The World Cup is credited for boosting German beer sales by 4.4 percent in the year's ...
Glazers Selling selling 8 million Man United    
The Glazer family will make around $150 million by selling 8 million shares of its stake ...
Former Palestine Midfielder Killed in Bombing    
Former Palestinian national team player Ahed Zaqout has been killed by an Israeli bomb that hit ...
Neymar Aims to Be Fit for Barcelona Opener    
Brazilian star, Neymar, who fractured a bone in his back following a challenge from Colombia's Juan ...
>> Section 2 Around the Net Archives