Join Now | 
HomeAboutContact UsPrivacy & SecurityAdvertise
Soccer America DailySpecial EditionAround The NetSoccer Business InsiderCollege Soccer ReporterYouth Soccer ReporterSoccer on TVSoccer America Classifieds
Paul Gardner: SoccerTalkSoccer America ConfidentialYouth Soccer InsiderWorld Cup Watch
RSS FeedsArchivesManage SubscriptionsSubscribe
Order Current IssueSubscribeManage My SubscriptionRenew My SubscriptionGift Subscription
My AccountJoin Now
Tournament CalendarCamps & AcademiesSoccer GlossaryClassifieds
Ambitious RSL Lays Business Plan
Salt Lake City Tribune, December 15th, 2006 2:36PM

MOST READ

MOST COMMENTED

By MLS standards, Real Salt Lake was an all-star last season, finishing fifth overall with an average attendance of 16,366 fans per game. However, that, like many official MLS attendance figures, was a gross overstatement, as the team's internal data revealed fewer than 10,000 paying customers per game. Why the discrepancy? Promotions and giveaways accounted for the other 6,000. One in five tickets weren't paid for, and on one occasion, freebies outweighed paid tickets. RSL had to release these figures to the public as part of its bid to raise $40 million from Salt Lake County residents. The team is building a 20,000-seat capacity stadium it has to fill-at least mostly-in order for the investment to be a success. Residents want to know how the team plans to achieve this. Scott Stucki, VP of the RSL fan club, says success and the addition of Freddy Adu should help bump up attendance considerably. "Utahns like winners," he says. "If the team is winning, Utahns will come out. If they're not winning, Utahns will stay home." RSL's own late playoff push is one indicator that the city of Salt Lake would back a successful team-the team's average attendance surged 38 percent in its final five games. RSL's prospects could be boosted by the fact that the NBA's Utah Jazz is the only other professional sports team in town. The Salt Lake City Tribune says the RSL team is ambitious; indeed, Steve Gelfand, RSL's spokesman, says its goal is to "position RSL as one of the world's most recognizable and revered sports brands." Read the original story...


No comments yet.

Sign in to leave a comment. Don't have an account? Join Now




AUTHORS

ARCHIVES
FOLLOW SOCCERAMERICA

Recent Section 2 Around the Net
Reports: Bale to Miss Crucial Week for Real     
According to reports on Monday, Gareth Bale will miss a crucial week for Real Madrid after ...
Injured Lampard to Miss City's Trip to CSKA    
Frank Lampard was carried off on a stretcher as Manchester City beat Tottenham 4-1 at the ...
Report: Shakhtar Stadium Damaged in Ukraine War    
Shakhtar Donetsk's Donbass Arena suffered serious damage from gunfire on Monday despite the recent ceasefire agreed ...
Mourinho Swipes at National Team Coaches    
Chelsea coach Jose Mourinho took a swipe at Spain coach Vicente del Bosque on Monday, by ...
Bundesliga: Heaven for Bayern, Hell for BVB    
Pep Guardiola once again lavished high praise on Philipp Lahm after the Bayern Munich veteran put ...
Enrique Dismisses Messi Substitution Row     
Did Lionel Messi refuse to be taken off during Barcelona's 3-0 win against Eibar? No matter ...
Hart: Aguero "Useless" in Practice Sessions    
Sergio Aguero, Manchester City's four-goal hero against Tottenham on Saturday, is apparently "useless" at times during ...
Arena: 'We Need to Start Focusing on Playing'    
Bruce Arena suggested that Landon Donovan's long MLS goodbye has become a distraction following the Los ...
Platini: Blatter No Longer Serves Soccer    
UEFA President Michel Platini on Friday launched perhaps his most scathing criticism of FIFA President Sepp ...
Gundogan Back for BVB; Reus, Mkhitaryan Close    
Ilkay Gundogan is set to put 14 months of injury misery behind him on Saturday when ...
>> Section 2 Around the Net Archives