Join Now | 
HomeAboutContact UsPrivacy & SecurityAdvertise
Soccer America DailySpecial EditionAround The NetSoccer Business InsiderCollege Soccer ReporterYouth Soccer ReporterSoccer on TVSoccer America Classifieds
Paul Gardner: SoccerTalkSoccer America ConfidentialYouth Soccer InsiderWorld Cup Watch
RSS FeedsArchivesManage SubscriptionsSubscribe
Order Current IssueSubscribeManage My SubscriptionRenew My SubscriptionGift Subscription
My AccountJoin Now
Tournament CalendarCamps & AcademiesSoccer GlossaryClassifieds
Azteca America sets mark for Pachuca-Club America final
June 8th, 2007 7AM

MOST READ
TAGS:  mexico


Ever heard of Azteca America?

Unless you're a fan of Mexican soccer, you may have never heard of the Spanish-language network, but it drew more male viewers ages 18-34 for its coverage of the Mexican league final between Pachuca and Club America than any other sports programming on U.S. broadcast networks for the week of May 21-27.

A total of 2.2 viewers watched the game. In the 18-34 male viewing category -- a key demographic for marketers -- the Torneo Clausura match overdrew the Utah-San Antonio NBA game on ABC, NASCAR on Fox, the Indy 500 on NBC and FOX's Saturday Baseball Game of the Week.

Azteca America is a subsidiary of TV Azteca, the main network rival to Televisa in Mexico. Azteca America, the fastest-growing Hispanic network in the United States, currently has presence in over 57 Hispanic markets.



No comments yet.

Sign in to leave a comment. Don't have an account? Join Now




AUTHORS

ARCHIVES
FOLLOW SOCCERAMERICA

Recent Soccer America Daily
Howard's Everton suffers costly setback    
[AMERICANS ABROAD] The bid of Tim Howard's Everton to finish in the top four of the ...
Atlanta introduced as 22nd franchise    
[MLS EXPANSION] MLS introduced Atlanta as its latest expansion team, owned by Atlanta Falcons Arthur Blank, ...
Sonia becomes third Spaniard to join Flash    
[NWSL TRANSACTIONS] Sonia became the third Spaniard to join Western New York, joining Vicky Losada, Week ...
Fernandez stymies Energy with late penalty save    
[USL PRO: Week 5] Raul Fernandez saved Michael Thomas' penalty kick in the 90th minute to ...
What They're Saying    
"All I can say about my departure is we no longer agreed to the strategy. I ...
Perfectly placed volley into own goal    
[VIDEO PICK: Off the Post] You may have noticed, we relish a good own goal. Today's ...
MLS clubs take leads in International Division    
[GENERATION ADIDAS CUP] New York, Real Salt Lake and FC Dallas lead their groups after two ...
Houston launches independent under-23 team    
[MLS SPOTLIGHT] The Houston Dynamo became the 11th MLS club to add an under-23 program to ...
Ring of Fire delays Greek game    
[VIDEO PICK: Off the Post] The fire code must be pretty lax in Thessaloniki, where at ...
What They're Saying    
"The fact is that when you stay on your feet referees don't give penalties. The ref ...
>> Soccer America Daily Archives