Join Now | 
HomeAboutContact UsPrivacy & SecurityAdvertise
Soccer America DailySpecial EditionAround The NetSoccer Business InsiderCollege Soccer ReporterYouth Soccer ReporterSoccer on TVSoccer America Classifieds
Paul Gardner: SoccerTalkSoccer America ConfidentialYouth Soccer InsiderWorld Cup Watch
RSS FeedsArchivesManage SubscriptionsSubscribe
Order Current IssueSubscribeManage My SubscriptionRenew My SubscriptionGift Subscription
My AccountJoin Now
Tournament CalendarCamps & AcademiesSoccer GlossaryClassifieds
Money to be made in stadium game
February 14th, 2007 3:03PM

MOST READ

MOST COMMENTED

WHAT'S IN A NAME? Credit Colorado for jumping on the lucrative academy bandwagon and dressing it up with a prestigious name, as done in Los Angeles (David Beckham Academy) and Real Salt Lake (the Real Madrid Something-or-Other.)

The Arsenal Centre of Excellence (note the clever "English" spelling) will be housed at Dick's Sporting Goods Park as part of the marketing partnership announced by the clubs last week. By the time the Centre is opened, the Rapids might have a new nickname and one guess is all that is needed to know which English club Rapids vice president Jeff Plush would like to name the team after.

Denials by Plush notwithstanding, a team employee confirmed that idea had been seriously pondered and is by no means beyond the realm of possibility for the future. This would put Colorado aside the many great youth teams of America, such as Alta Loma Arsenal of Southern California and Ft. Collins Arsenal in the Rapids' home state, that have adopted the name. Why use a nickname that evokes the rugged, majestic, natural beauty for which the state is world-famous?

Much too complicated to explain is the fact Arsenal is not a nickname, it has a nickname, the Gunners. But the trend to Europeanize MLS, if in names if nothing else - Real Salt Lake, FC Dallas, Toronto FC, Houston Dynamo, D.C. United, etc. - isn't likely to abate. Some of them work, some don't.

Of course, to date, only a Mexican-based team has Americanized its name. Well done, Chivas USA!!

TAKEOVER? The deal triggered hysterical speculation in the English press about operator-investor Stan Kroenke making a bid to take over Arsenal in the manner of American sports entrepreneurs Malcolm Glazer (Manchester United), Randy Lerner (Aston Villa), and Tom Hicks and George Gillett Jr. (Liverpool) during the past two years.

Hicks and Gillett pledged to move forward quickly to build a new stadium at Stanley Park at a cost of 215 million pounds ($430 million). They will pay a total of 470 million pounds ($940 million) to take over the club, settle the club's debts, and build the stadium. And the Gunners wouldn't come nearly so cheap.

Any Arsenal takeover would likely include the freshly minted Emirates Stadium, which cost 357 million pounds ($714 million) and in addition to Premier League and Champions League games, has hosted two Brazil friendlies, which netted more than 1 million pounds ($2 million) in rental income for the club.

Kroenke's investment in DSGP is more modest, yet substantial. Kroenke Sports Enterprises reportedly paid half of the estimated $130 million cost of building the facility, which includes 24 soccer fields. It recouped nearly $30 million just for the naming rights for the first 20 years of operation. The soccer capacity of 18,000 can be expanded to 26,000 for the concerts Kroenke hopes to stage.

There's money in those stadiums, on both sides of the Atlantic.



No comments yet.

Sign in to leave a comment. Don't have an account? Join Now




AUTHORS

ARCHIVES
FOLLOW SOCCERAMERICA

Recent Soccer America Confidential
Losing skid reveals Rapids' flaws    
Injuries, sophomore slumps and a rookie head coach will be the primary causes cited if the ...
Soccer America Q&A: Falcons' Jim Smith on MLS Atlanta    
Former Columbus Crew president/general manager Jim Smith is playing a major role in the launch of ...
Changes under Cassar are taking hold for Real Salt Lake    
Real Salt Lake prides itself on continuity, yet for the past two seasons it has flourished ...
Three takeaways from Czech Republic-USA    
Alejandro Bedoya's goal and Nick Rimando's saves enabled the USA to kick off its post-2014 World ...
USA-Czech Republic Player Ratings    
Coach Jurgen Klinsmann's experimental squad -- he fielded only two 2014 World Cup regulars (Fabian Johnson ...
Toronto FC upheaval is all too familiar    
It's official: Toronto FC has overtaken Chivas USA as the most dysfunctional team in MLS.
FIFA's Putin problem    
How is it that the latest issue of GQ ranks FIFA president Sepp Blatter as No. ...
Twellman tops in study of six-year cycles    
Edson Buddle is the eighth player to hit the century mark in MLS goals, but how ...
Jones ratchets up prospects for the Revs    
How radically does the acquisition of Jermaine Jones alter dynamics in the Eastern Conference? Quite a ...
Women's star power drives turf fight    
It's a tribute to the star power of the U.S. women's national team that its fight ...
>> Soccer America Confidential Archives