Join Now  | 
Home About Contact Us Privacy & Security Advertise
Soccer America Daily Soccer World Daily Special Edition Around The Net Soccer Business Insider College Soccer Reporter Youth Soccer Reporter Soccer on TV Soccer America Classifieds Game Report
Paul Gardner: SoccerTalk Soccer America Confidential Youth Soccer Insider World Cup Watch
RSS Feeds Archives Manage Subscriptions Subscribe
Order Current Issue Subscribe Manage My Subscription Renew My Subscription Gift Subscription
My Account Join Now
Tournament Calendar Camps & Academies Soccer Glossary Classifieds
French rights fees approach $1 billion a year
by Paul Kennedy, February 8th, 2008 8:30AM
Subscribe to Soccer America Daily

MOST READ

MOST COMMENTED

[TV WATCH]
France's Ligue 1 has many structural weaknesses that make the French domestic game lag behind that of other major European countries. Despite its weaknesses, the French league (LFP) will earn almost $1 billion a year in television revenue. Driving the big money offered in bidding that concluded this week is the multi-media marketing tactic of bundling familiar to American consumers but now being introduced by France Telecom.

France's Ligue 1 has many structural weaknesses that make the French domestic game lag behind that of other major European countries.

Many stadiums are antiquated, preventing clubs from cashing in alternative revenue streams.

Most French stars leave for abroad at any early age.

There is little competitive interest in the league -- Lyon is on course to win its seventh straight title.

Fan violence is a problem at big clubs Paris St. Germain and Marseille.

Despite all that, the French league (LFP) will earn almost $1 billion a year in television revenue in bidding that concluded Wednesday.

Canal Plus will pay $675 million a year for nine lots, including two that allow it to pick a Sunday night match each week and the season's 10 best matches.

The LFP created lots -- 12 in all -- covering various broadcast opportunities to enhance the value of the TV package and attract multiple bidders.

France Telecom's Orange will pay $288 million a year for three lots, including the pick of the Saturday night match and rights to broadcast games to mobile phones, as well as video-on-demand featuring highlights.

After Canal Plus bought out main pay-TV competitor TPS in 2006, it was believed French league TV rights fes would fall, but France Telecom's entry into the market changed the dynamics.

France Telecom's interest is based on goal of bundling Internet, TV and telephone packages -- a common marketing tactic in the United States -- and its need to offer soccer across these platforms to increase its customer base.

"Despite a difficult context, French professional football has increased the amount of its rights,'' the LFB boasted in an e-mailed statement issued on Wednesday.



No comments yet.

Sign in to leave a comment. Don't have an account? Join Now




AUTHORS

ARCHIVES
FOLLOW SOCCERAMERICA

Recent Soccer America Daily
MLS Countdown: Voids in Columbus and Montreal backlines    
In terms of severity, the knee injury suffered by Columbus centerback Gaston Sauro last weekend in ...
MLS: Coyle departs Houston Dynamo    
Owen Coyle is the first coaching casualty of the season. The Houston Dynamo, last in the ...
Roster: U.S. U-23 women head to Nordic Cup    
The U.S. U-23 women's national team, coached by Janet Rayfield, will face Sweden (June 2), Norway ...
Rampone's U.S. Olympic hopes fade    
Christie Rampone, whose 311 caps are second all-time behind Kristine Lilly's 354, pulled out of the ...
U.S. Abroad: MK Dons releases Cropper    
U.S. under-23 national team keeper Cody Cropper won't have his the option picked up by MK ...
Copa Centenario: Geiger among three American refs picked    
Three Americans -- Mark Geiger, Jair Marrufo and Armando Villareal -- are among 18 referees selected ...
Video Pick: The Rise and Reign of Leo Messi    
Coinciding with Grant Wahl's Sports Illustrated cover story on Lionel Messi, SI Films has a produced ...
MLS Countdown: Morris takes mature route    
One of the surprise omissions from the 23-man Copa America Centenario roster is Seattle rookie Jordan ...
What They're Saying: Jordan Morris    
"[Chris Wondolowski] just knows how to score goals and his way in and out of the ...
Copa Centenario Countdown: U.S. foes set up base    
Colombia and Paraguay, which will both play the USA in Group A at the Copa Centenario, ...
>> Soccer America Daily Archives