Join Now | 
HomeAboutContact UsPrivacy & SecurityAdvertise
Soccer America DailySpecial EditionAround The NetSoccer Business InsiderCollege Soccer ReporterYouth Soccer ReporterSoccer on TVSoccer America Classifieds
Paul Gardner: SoccerTalkSoccer America ConfidentialYouth Soccer InsiderWorld Cup Watch
RSS FeedsArchivesManage SubscriptionsSubscribe
Order Current IssueSubscribeManage My SubscriptionRenew My SubscriptionGift Subscription
My AccountJoin Now
Tournament CalendarCamps & AcademiesSoccer GlossaryClassifieds
French rights fees approach $1 billion a year
by Paul Kennedy, February 8th, 2008 8:30AM

MOST READ

MOST COMMENTED

[TV WATCH]
France's Ligue 1 has many structural weaknesses that make the French domestic game lag behind that of other major European countries. Despite its weaknesses, the French league (LFP) will earn almost $1 billion a year in television revenue. Driving the big money offered in bidding that concluded this week is the multi-media marketing tactic of bundling familiar to American consumers but now being introduced by France Telecom.

France's Ligue 1 has many structural weaknesses that make the French domestic game lag behind that of other major European countries.

Many stadiums are antiquated, preventing clubs from cashing in alternative revenue streams.

Most French stars leave for abroad at any early age.

There is little competitive interest in the league -- Lyon is on course to win its seventh straight title.

Fan violence is a problem at big clubs Paris St. Germain and Marseille.

Despite all that, the French league (LFP) will earn almost $1 billion a year in television revenue in bidding that concluded Wednesday.

Canal Plus will pay $675 million a year for nine lots, including two that allow it to pick a Sunday night match each week and the season's 10 best matches.

The LFP created lots -- 12 in all -- covering various broadcast opportunities to enhance the value of the TV package and attract multiple bidders.

France Telecom's Orange will pay $288 million a year for three lots, including the pick of the Saturday night match and rights to broadcast games to mobile phones, as well as video-on-demand featuring highlights.

After Canal Plus bought out main pay-TV competitor TPS in 2006, it was believed French league TV rights fes would fall, but France Telecom's entry into the market changed the dynamics.

France Telecom's interest is based on goal of bundling Internet, TV and telephone packages -- a common marketing tactic in the United States -- and its need to offer soccer across these platforms to increase its customer base.

"Despite a difficult context, French professional football has increased the amount of its rights,'' the LFB boasted in an e-mailed statement issued on Wednesday.



No comments yet.

Sign in to leave a comment. Don't have an account? Join Now




AUTHORS

ARCHIVES
FOLLOW SOCCERAMERICA

Recent Soccer America Daily
NCAA Division I Women's Tournament Scoreboard    
[SCHEDULE: Friday] The NCAA Division I Women's Tournament moves into the second round at regional sites ...
NCAA Division I Men's Tournament Scoreboard    
[ROUNDUP: Thursday] San Diego converted penalty kicks in the 89th and 103rd minutes from Keegan Smith ...
Toronto FC becomes sixth MLS club to launch second team    
[USL PRO] A sixth MLS club announced plans to enter a second team in USL PRO ...
A glimpse into the thinking of Sounders' brain trust    
[MLS SPOTLIGHT] The closest thing any MLS club is to a European-style members club, like Barcelona ...
Ferguson named Honorary All-American    
[NSCAA] The NSCAA will honor Alex Ferguson as the 2014 Honorary All-American at the organization's All-America ...
Keane, Martins and Nguyen are MLS MVP finalists    
[AWARDS] Robbie Keane, Obafemi Martins and Lee Nguyen, who will all take part in the conference ...
Well, that's rather embarrassing     
[VIDEO PICK: Off the Post] During a scoreless tie with Lithuania earlier this week, Ukraine midfielder ...
Howard wins second Athlete of the Year honor    
[AWARDS] Tim Howard was voted the U.S. Soccer Male Athlete of the Year for the second ...
What They're Saying: Nathan Arnold     
"This is just a starting point for me. Back home I did my mates' hair and ...
Good or bad news on D.C stadium front?    
[MLS SPOTLIGHT] So what's the meaning of the pronouncement by Washington, D.C. mayor-elect Muriel E. Bowser ...
>> Soccer America Daily Archives