Join Now | 
HomeAboutContact UsPrivacy & SecurityAdvertise
Soccer America DailySpecial EditionAround The NetSoccer Business InsiderCollege Soccer ReporterYouth Soccer ReporterSoccer on TVSoccer America Classifieds
Paul Gardner: SoccerTalkSoccer America ConfidentialYouth Soccer InsiderWorld Cup Watch
RSS FeedsArchivesManage SubscriptionsSubscribe
Order Current IssueSubscribeManage My SubscriptionRenew My SubscriptionGift Subscription
My AccountJoin Now
Tournament CalendarCamps & AcademiesSoccer GlossaryClassifieds
French rights fees approach $1 billion a year
by Paul Kennedy, February 8th, 2008 8:30AM

MOST READ

MOST COMMENTED

[TV WATCH]
France's Ligue 1 has many structural weaknesses that make the French domestic game lag behind that of other major European countries. Despite its weaknesses, the French league (LFP) will earn almost $1 billion a year in television revenue. Driving the big money offered in bidding that concluded this week is the multi-media marketing tactic of bundling familiar to American consumers but now being introduced by France Telecom.

France's Ligue 1 has many structural weaknesses that make the French domestic game lag behind that of other major European countries.

Many stadiums are antiquated, preventing clubs from cashing in alternative revenue streams.

Most French stars leave for abroad at any early age.

There is little competitive interest in the league -- Lyon is on course to win its seventh straight title.

Fan violence is a problem at big clubs Paris St. Germain and Marseille.

Despite all that, the French league (LFP) will earn almost $1 billion a year in television revenue in bidding that concluded Wednesday.

Canal Plus will pay $675 million a year for nine lots, including two that allow it to pick a Sunday night match each week and the season's 10 best matches.

The LFP created lots -- 12 in all -- covering various broadcast opportunities to enhance the value of the TV package and attract multiple bidders.

France Telecom's Orange will pay $288 million a year for three lots, including the pick of the Saturday night match and rights to broadcast games to mobile phones, as well as video-on-demand featuring highlights.

After Canal Plus bought out main pay-TV competitor TPS in 2006, it was believed French league TV rights fes would fall, but France Telecom's entry into the market changed the dynamics.

France Telecom's interest is based on goal of bundling Internet, TV and telephone packages -- a common marketing tactic in the United States -- and its need to offer soccer across these platforms to increase its customer base.

"Despite a difficult context, French professional football has increased the amount of its rights,'' the LFB boasted in an e-mailed statement issued on Wednesday.



No comments yet.

Sign in to leave a comment. Don't have an account? Join Now




AUTHORS

ARCHIVES
FOLLOW SOCCERAMERICA

Recent Soccer America Daily
What They're Saying: Bruce Arena    
"For years, MLS had a weekly injury report that was largely inaccurate. Until somebody comes up ...
U.S. under-17 men's national team roster    
U.S. head coach under-17 men's national team Richie Williams has named a 20-player roster for the ...
Business Reporter: Union teams up with Dogfish Head    
The Philadelphia Union will open a new destination beer garden with Dogfish Head Brewery at PPL ...
Columbus switches USL PRO affiliations    
The Columbus Crew will team up with the Austin Aztex to send players from its first ...
Lee Nguyen: Sitting back is not in Revs' DNA    
The New England Revolution tied an MLS record when it scored nine goals in its first ...
What They're Saying: Jerome Valcke    
"It is easy to destroy a reputation, it takes one second, it takes years to build ...
Champions League scenarios: 11 teams for five spots    
Eleven teams have qualified for the knockout stage of the Champions League, and 11 more teams, ...
Video Pick: Bend it like Uesato    
Our favorite free kick goal of the week comes from J-League 2, where Consadole Sapporo's Kazumasa ...
Breaking down the NCAA Division I women's quarterfinals    
The NCAA Division I Women's Tournament moves into the quarterfinals with three games on Friday and ...
A back-heel sombrero from Greek boy     
[VIDEO PICK: Skills] Greek youth soccer, in a game between AO Ioannina and Agia Eleousa, delivers ...
>> Soccer America Daily Archives