Join Now | 
HomeAboutContact UsPrivacy & SecurityAdvertise
Soccer America DailySoccer World DailySpecial EditionAround The NetSoccer Business InsiderCollege Soccer ReporterYouth Soccer ReporterSoccer on TVSoccer America ClassifiedsGame Report
Paul Gardner: SoccerTalkSoccer America ConfidentialYouth Soccer InsiderWorld Cup Watch
RSS FeedsArchivesManage SubscriptionsSubscribe
Order Current IssueSubscribeManage My SubscriptionRenew My SubscriptionGift Subscription
My AccountJoin Now
Tournament CalendarCamps & AcademiesSoccer GlossaryClassifieds
Television Marketing Executive
March 3rd, 2008 4:25PM



Founded in Ireland, Setanta Sports TV now operates in countries all over the world, broadcasting via satellite, terrestrial TV, cable, broadband, and fiber optic depending on the platforms available in each market.
Setanta has operated in North America for over 10 years and the 24hr Sports Channel is available on Direct TV and Dish network. US broadcasts comprise a compelling mix of the finest "live" international team sports available with emphasis on soccer and rugby. Setanta Sports is the only US channel to feature both English Premier League and UEFA Champions league soccer and has all the best Rugby available anywhere. Other properties include the US broadcast of Manchester Utd & Chelsea FC TV, a wide variety of top national and international soccer championships and other sports including Gaelic Football, Hurling, Rugby League and Aussie Rules. See
The Setanta Sports Channel will become regionally and nationally available on a number of Cable platforms during 2008 and hence the company is about to embark on a significant period of  growth. We seek  individuals who enjoy working in a varied and exciting environment and who wish to advance their careers.
Setanta Sports Marketing department is seeking an experienced Marketing Executive who is motivated by the challenge of reaching the audience for the fastest growing sports in the USA. Along with traditional marketing experience any candidate must be able to demonstrate a thorough knowledge of website and general internet/web orientated marketing.

"    Drive subscription revenue, in line with the company's business plan and budget.
"    Develop and implement innovative on line and traditional marketing and promo plans to drive awareness and engagement with Setanta TV channel and Setanta Broadband
"    Liaise and co-ordinate marketing campaigns with the affiliate marketing department.
"    Co-ordinate on line campaigns with print media & event management departments.
"    Day-to-day execution of promotional initiatives includes interfacing with external creative teams.
"    Drive marketing relationships with external partners including various sports federations, grass roots sports organizations and other TV industry partners.
"    Coordinate website development, analysis and reporting in conjunction with Setanta teams in Ireland.
"    Report regularly to upper management.
"    Contribute to annual marketing budget plan.

"    3-5 years experience in interactive and traditional marketing preferably at television broadcasting level, an agency or a website publisher.
"    Strong interest and knowledge of Soccer and Rugby and international team sports.
"    Experience developing and implementing traffic-driving interactive marketing plans via search related marketing, on line social networking and strategic partnerships.
"    Knowledge of website analytics.
"    Strong communication and relationship management skills. Essential to be a team player.
"    Proven presentation skills both written and oral.
"    Expert knowledge of Excel, PowerPoint and Word. Working knowledge of HTML, Adobe PageMaker considered a plus.
"    Bachelors' degree in marketing required. Emphasis on TV/Sports considered a plus.
"    Based in the Manhattan, New York office.
"    Must be US Citizen or Current Green Card holder.

Please submit your cover letter and resume with salary history/requirements online to

No Agencies Please.
Non relevant resumes or those without a cover letter will not be considered.
Phone calls will not be accepted.

No comments yet.

Sign in to leave a comment. Don't have an account? Join Now



Recent College Soccer Reporter
Women: Duke stuns Stanford on penalty kicks    
After Virginia, Stanford became the second No. 1 seed to fall in the quarterfinals of the ...
Schedule: NCAA Division I Men's Tournament    
The NCAA Division I Men's Tournament continues this weekend with the round of 16. Fourteen of ...
Irwin steps down as Portland head coach    
Bill Irwin, who has been with the University of Portland staff for 29 years, the last ...
Women: Florida State buries Texas A&M    
Defending champion Florida State is headed back to the Women's College Cup for the fifth season ...
Women: Rutgers reaches College Cup for first time    
Rutgers came back from missing its first two shots in the shootout to beat Virginia and ...
Iowa Central takes first NJCAA DI women's championship    
Iowa Central defeated previously beaten and untied Eastern Florida State, 1-0, in rain-drenched for the NJCAA ...
Blackmore's 34th goal gives Louisburg NJCAA men's title    
English freshman Max Blackmore scored his 34th goal of the season, redirecting a cross from classmate ...
CIS: York repeats as national champion    
York University won Canada's CIS men's national championship for the second year in a row with ...
CCAA: Nine-man Humber claims fifth championship    
Humber, which lost two players to red cards in the first 30 minutes, beat Capilano, 5-3, ...
Texas A&M sends North Carolina packing early    
Texas A&M sent 21-time NCAA champion North Carolina home before the Sweet Sixteen for the first ...
>> College Soccer Reporter Archives