Join Now | 
HomeAboutContact UsPrivacy & SecurityAdvertise
Soccer America DailySpecial EditionAround The NetSoccer Business InsiderCollege Soccer ReporterYouth Soccer ReporterSoccer on TVSoccer America Classifieds
Paul Gardner: SoccerTalkSoccer America ConfidentialYouth Soccer InsiderWorld Cup Watch
RSS FeedsArchivesManage SubscriptionsSubscribe
Order Current IssueSubscribeManage My SubscriptionRenew My SubscriptionGift Subscription
My AccountJoin Now
Tournament CalendarCamps & AcademiesSoccer GlossaryClassifieds
Television Marketing Executive
March 3rd, 2008 4:25PM

MOST READ

MOST COMMENTED

Founded in Ireland, Setanta Sports TV now operates in countries all over the world, broadcasting via satellite, terrestrial TV, cable, broadband, and fiber optic depending on the platforms available in each market.
Setanta has operated in North America for over 10 years and the 24hr Sports Channel is available on Direct TV and Dish network. US broadcasts comprise a compelling mix of the finest "live" international team sports available with emphasis on soccer and rugby. Setanta Sports is the only US channel to feature both English Premier League and UEFA Champions league soccer and has all the best Rugby available anywhere. Other properties include the US broadcast of Manchester Utd & Chelsea FC TV, a wide variety of top national and international soccer championships and other sports including Gaelic Football, Hurling, Rugby League and Aussie Rules. See www.setanta.com
The Setanta Sports Channel will become regionally and nationally available on a number of Cable platforms during 2008 and hence the company is about to embark on a significant period of  growth. We seek  individuals who enjoy working in a varied and exciting environment and who wish to advance their careers.
Setanta Sports Marketing department is seeking an experienced Marketing Executive who is motivated by the challenge of reaching the audience for the fastest growing sports in the USA. Along with traditional marketing experience any candidate must be able to demonstrate a thorough knowledge of website and general internet/web orientated marketing.

PRIMARY RESPONSIBILITIES
"    Drive subscription revenue, in line with the company's business plan and budget.
"    Develop and implement innovative on line and traditional marketing and promo plans to drive awareness and engagement with Setanta TV channel and Setanta Broadband www.setantanorthamerica.com
"    Liaise and co-ordinate marketing campaigns with the affiliate marketing department.
"    Co-ordinate on line campaigns with print media & event management departments.
"    Day-to-day execution of promotional initiatives includes interfacing with external creative teams.
"    Drive marketing relationships with external partners including various sports federations, grass roots sports organizations and other TV industry partners.
"    Coordinate website development, analysis and reporting in conjunction with Setanta teams in Ireland.
"    Report regularly to upper management.
"    Contribute to annual marketing budget plan.


REQUIREMENTS
"    3-5 years experience in interactive and traditional marketing preferably at television broadcasting level, an agency or a website publisher.
"    Strong interest and knowledge of Soccer and Rugby and international team sports.
"    Experience developing and implementing traffic-driving interactive marketing plans via search related marketing, on line social networking and strategic partnerships.
"    Knowledge of website analytics.
"    Strong communication and relationship management skills. Essential to be a team player.
"    Proven presentation skills both written and oral.
"    Expert knowledge of Excel, PowerPoint and Word. Working knowledge of HTML, Adobe PageMaker considered a plus.
"    Bachelors' degree in marketing required. Emphasis on TV/Sports considered a plus.
"    Based in the Manhattan, New York office.
"    Must be US Citizen or Current Green Card holder.

Please submit your cover letter and resume with salary history/requirements online to
media-usa@setanta.com

No Agencies Please.
Non relevant resumes or those without a cover letter will not be considered.
Phone calls will not be accepted.



No comments yet.

Sign in to leave a comment. Don't have an account? Join Now




AUTHORS

ARCHIVES
FOLLOW SOCCERAMERICA

Recent College Soccer Reporter
Virginia upsets No. 1 seed Notre Dame    
No. 16 seed Virginia upset top-seeded and defending champion Notre Dame, 1-0, to move into the ...
Providence advances to final eight for first time    
A Markus Naglestad 30-yard free kick goal late in the second half gave No. 11 Providence ...
UMBC, the ACC giant slayer, strikes again    
UMBC won its third straight game on the road against current and former ACC giants, following ...
Texas A&M completes Women's College Cup field    
Texas A&M got two goals from Allie Bailey to defeat Penn State, 2-1, and advance to ...
NCAA Division I Men's Tournament schedule    
Play resumes in the NCAA Division I Men's Tournament Sunday with the round of 16. Four ...
Keeper Campbell wins shootout for Stanford    
Stanford goalkeeper Jane Campbell scored in the fifth round of the shootout to give Stanford a ...
Seminoles return to College Cup for fourth year in a row    
Second-ranked Florida State is headed back to the Women's College Cup for the fourth year in ...
Virginia stuns top seed UCLA in quarterfinals    
Virginia gained revenge for its defeat to UCLA in last year's Women's College Cup semifinals with ...
Anteaters stun Cardinal with first win in nine meetings    
[STANFORD-UC IRVINE: Men] Michael Sperber scored the first goal of his career in the 97th minute ...
Musketeers advance on 'legendary day'    
[INDIANA-XAVIER: Men] Xavier beat No. 5 seed Indiana for the first time with a 2-1 win ...
>> College Soccer Reporter Archives