Join Now | 
HomeAboutContact UsPrivacy & SecurityAdvertise
Soccer America DailySpecial EditionAround The NetSoccer Business InsiderCollege Soccer ReporterYouth Soccer ReporterSoccer on TVSoccer America Classifieds
Paul Gardner: SoccerTalkSoccer America ConfidentialYouth Soccer InsiderWorld Cup Watch
RSS FeedsArchivesManage SubscriptionsSubscribe
Order Current IssueSubscribeManage My SubscriptionRenew My SubscriptionGift Subscription
My AccountJoin Now
Tournament CalendarCamps & AcademiesSoccer GlossaryClassifieds
Beckham Effect, One Year Later
Los Angeles Times, July 21st, 2008 4:30PM

MOST READ

MOST COMMENTED

What's has been the impact of David Beckham one year after his arrival in MLS? Crowds are still decent, as evidenced by the 40,000-plus crowd at Giants Stadium Saturday for the Red Bulls-Galaxy game. The media circus has disappeared, however.

"MLS and the Galaxy cannot expect to thrive based on the snapshot that has been David Beckham this past year," David Carter, executive director of the USC Sports Business Institute, says. "But he has driven a lot of interest. The key is, do the people distinguish between the buzz and the hype and the quality of play, or do they, like most Angelenos, just sort of want to be attending a hip thing?"

Beckham himself says he "has moved the needle" slightly. "But I also said when I first moved here that it's not going to take a year or two," he added. "It's going to take five or 10 years to make this league grow to a much higher level. The problem is, people want results straight away."

Read the original story...



No comments yet.

Sign in to leave a comment. Don't have an account? Join Now




AUTHORS

ARCHIVES
FOLLOW SOCCERAMERICA

Recent Section 2 Around the Net
Sporting Demands UCL Replay     
Sporting Lisbon has lodged a formal complaint with UEFA demanding a replay of its UEFA Champions ...
FIFA Rankings: USA Falls to 23rd    
Jurgen Klinsmann's USA fell six places to 23rd in FIFA's international rankings following a pair of ...
Diego Costa Released from the Hospital     
Chelsea is expected to be without striker Diego Costa when the Blues visit Manchester United at ...
Reports: Ibra Suffers Injury Setback     
Reports in Sweden claim that Zlatan Ibrahimovic could require surgery on the heel injury that has ...
FIFA Backs Clasico Pause for Messi's Record     
Lionel Messi heads into Saturday's game against Real Madrid at the Bernabeu just one goal short ...
Allegri: Juve Can Still Qualify    
Massimiliano Allegri believes Juventus still has a good chance of qualifying for the Round of 16 ...
Mertesacker: Gunners Lack Confidence    
In a candid interview, Arsenal center-back Per Mertesacker admits that the Gunners are low on confidence ...
Rodgers: Why Always Balotelli?     
Once again, it was all about Mario Balotelli, as Liverpool coach Brendan Rodgers fielded a barrage ...
Report: Demand Amps Up Ahead of El Clasico    
This Saturday's Clasico between Real Madrid and Barcelona, which regularly draws hundreds of millions of viewers ...
Ferguson: Moyes Didn't Inherit Declining Man United    
Alex Ferguson has updated his book My Autobiography to include a section about the short reign ...
>> Section 2 Around the Net Archives