Join Now | 
HomeAboutContact UsPrivacy & SecurityAdvertise
Soccer America DailySpecial EditionAround The NetSoccer Business InsiderCollege Soccer ReporterYouth Soccer ReporterSoccer on TVSoccer America Classifieds
Paul Gardner: SoccerTalkSoccer America ConfidentialYouth Soccer InsiderWorld Cup Watch
RSS FeedsArchivesManage SubscriptionsSubscribe
Order Current IssueSubscribeManage My SubscriptionRenew My SubscriptionGift Subscription
My AccountJoin Now
Tournament CalendarCamps & AcademiesSoccer GlossaryClassifieds
Juventus unveils plan for new stadium
by Ian Plenderleith, November 21st, 2008 7AM

MOST READ

MOST COMMENTED

[ITALY]
Italian giant Juventus announced Thursday that it is to knock down its cavernous Stadio Delle Alpi and convert it into an intimate 40,000-seater stadium. Work will begin in March of next year and the team plans to move in at the start of the 2011-12 season.
 
Club President Cobolli Gigli said that Juventus was "very proud" that the team would be the first in Italy to own its own stadium. It bought the stadium from the city back in 2003, and moved out to play its games in the Stadio Olimpico in 2006. The new structure will cost $130 million, with almost three-quarters of that cost (around $93 million) coming from the sports marketing agency Sportfive, which has bought the naming rights to the new stadium for its first 12 years.
 
"The new stadium is a fundamental asset," said General Manager Jean-Claude Blanc, "which we shall finance without reducing the capability of investing in the team."
 
Gigli said that the club would have "a modern and secure stadium where fans can experience the game up close." The seats furthest away from the field will be only 28 meters back from the action. The stadium complex will also include the club museum and its administrative arm.
 
The Stadio Delle Alpi was opened just in time for Italia '90, but has never been popular with fans because of the athletic track built around the field. The action is far away enough to be a strain on the eye, while the atmosphere has always suffered from its inner vastness. Juventus and Torino shared the stadium for 16 years, but both moved out to the Stadio Olimpico (formerly the Stadio Communale, where the teams played up until 1990) two years ago after that ground was renovated for the 2006 Winter Olympics.
 
Click here for a video presentation of the new stadium. Warning: this video appears to be specially aimed at people in the market for a corporate box, but this really will be a soccer stadium, not a new airport.



No comments yet.

Sign in to leave a comment. Don't have an account? Join Now




AUTHORS

ARCHIVES
FOLLOW SOCCERAMERICA

Recent Soccer America Daily
Gyau, Morse and Haley move up with U-18 women    
The U.S. under-18 women's national team will hold a one-week training camp that begins Sunday at ...
Video Pick: The Magic of the FA Cup?    
The folks at The Guardian have become suspicious about the marketing of the FA Cup, the ...
2015 MLS Preseason Action    
The LA Galaxy and San Jose Earthquakes opened preseason play with shutout victories in scrimmages on ...
USA falls to Chile, 3-2, in 2015 opener    
The U.S. men's national team opened its 2015 season wtih a 3-2 loss at Chile on ...
W-League will return for 21st season with just 18 teams    
A slimmed down W-League will kick off the 2015 season in May with 18 teams, down ...
Red Bull dealing pays off; Sacha Kljestan arrives     
The New York Red Bulls have succeeded in outflanking the Los Angeles Galaxy to land U.S. ...
2015 MLS Preseason Schedule    
Most of the first week of MLS training camp will be spent working in-house and on ...
Indy pushes 'Stadium for Indiana' campaign    
Indy Eleven, which sold out all 14 games during its debut season in the North American ...
Real Salt Lake forges forward in wake of Plata injury    
A good season ended badly for RSL, which has cut loose several veterans as it reboots ...
Video Pick: Journeyman hits volley golazo off corner kick    
Victor Curto Ortiz, a 32-year-old Spaniard who 11 years ago played for Barcelona's reserves and has ...
>> Soccer America Daily Archives