Join Now  | 
Home About Contact Us Privacy & Security Advertise
Soccer America Daily Soccer World Daily Special Edition Around The Net Soccer Business Insider College Soccer Reporter Youth Soccer Reporter Soccer on TV Soccer America Classifieds Game Report
Paul Gardner: SoccerTalk Soccer America Confidential Youth Soccer Insider World Cup Watch
RSS Feeds Archives Manage Subscriptions Subscribe
Order Current Issue Subscribe Manage My Subscription Renew My Subscription Gift Subscription
My Account Join Now
Tournament Calendar Camps & Academies Soccer Glossary Classifieds
Women's league lands major sponsor
December 16th, 2008 7AM
Subscribe to Soccer America Daily

MOST READ

MOST COMMENTED

Women's Professional Soccer unveiled its first major sponsorship with Monday's announcement that Puma would be a founding partner of  WPS and an official sponsor of all WPS teams. The multi-year partnership, reported to have a value of $10 million, makes Puma the official sport and lifestyle apparel, footwear and equipment supplier of WPS, including the official WPS match ball.

Amid a difficult economic climate, the deal is a coup for WPS, which kicks off its first season in 2009 in the Bay Area, Boston, Chicago, Los Angeles, New Jersey/New York, St. Louis, and Washington, D.C.

"To have Puma, the world's leading sportlifestyle brand, as a founding partner in Women's Professional Soccer is a great endorsement for our league," said Commissioner Tonya Antonucci. "We are proud to have Puma's commitment to support, supply and grow the league and we recognize the creative, stylish and unique ways Puma will promote WPS and women's soccer on the whole."

Puma has had deals with Brazilian star Marta, who was drafted by the Los Angeles Sol, and her Swedish club Umea IK. While Marta remains unsigned, WPS hopes to attract the best women's player in the world for its 2009 launch.

"Puma has built up a strong momentum in women's soccer over the past 10 years, collaborating closely with pioneering partners that have redefined the game on a global and local stage," said Puma Chairman & CEO Jochen Zeitz. "Today, we are proud to be one of the founding partners of Women's Professional Soccer in what promises to be a new pioneering chapter for women's soccer. The WPS partnership provides PUMA with a perfect platform to reinforce the brand's positioning as the most desirable sportlifestyle brand in the world as well as underline our continued commitment to women's sports."



No comments yet.

Sign in to leave a comment. Don't have an account? Join Now




AUTHORS

ARCHIVES
FOLLOW SOCCERAMERICA

Recent Soccer America Daily
Bruce Arena: 'There's no reason we can't qualify'    
No one knows January camp better than Bruce Arena. He's quick to point out that this ...
What They're Saying: Don Garber    
"I am confident [Miami] will be our 24th team. We'll continue to work hard on finalizing ...
Video Pick: Bruce Arena opens new chapter     
The post-Jurgen Klinsmann era of the U.S. national team began in Carson, California, when Bruce Arena ...
Roster: Top MLS draft picks, U-17 star named to U-20s    
Miles Robinson, Jonathan Lewis and Jeremy Ebobisse, taken with picks 2-3-4 in the MLS SuperDraft, were ...
What They're Saying: Riccardo Silva    
"My interest is in helping the game to grow in both Miami and nationally.  Just as ...
USWNT: Pinto, 16, among five players called up    
Five players from the U.S. under-23 national team that has been training in Carson, California, joined ...
U.S. Abroad: Arriola and Corona connect in Tijuana win    
Paul Arriola scored on a fierce volley and Joe Corona came on to score his first ...
MLS Expansion: Garber high on San Diego    
As a market with a strong pro soccer following -- for Mexico's Tijuana across the border ...
MLS SuperDraft: Complete Round 1 and Round 2 picks    
Minnesota United took UCLA's Abu Danladi with the No. 1 pick in the 2017 MLS SuperDraft. ...
MLS SuperDraft: What to look for on Friday    
MLS will hold the 2017 SuperDraft on Friday (3 p.m. PT) at the NSCAA Convention in ...
>> Soccer America Daily Archives