Join Now | 
HomeAboutContact UsPrivacy & SecurityAdvertise
Soccer America DailySpecial EditionAround The NetSoccer Business InsiderCollege Soccer ReporterYouth Soccer ReporterSoccer on TVSoccer America Classifieds
Paul Gardner: SoccerTalkSoccer America ConfidentialYouth Soccer InsiderWorld Cup Watch
RSS FeedsArchivesManage SubscriptionsSubscribe
Order Current IssueSubscribeManage My SubscriptionRenew My SubscriptionGift Subscription
My AccountJoin Now
Tournament CalendarCamps & AcademiesSoccer GlossaryClassifieds
MLS In 'Eight-Figure Deal' For Foreign TV Rights
, December 22nd, 2008 12:30PM

MOST READ

MOST COMMENTED

Major League Soccer has sold the international TV rights to its games to sports media company MP & Silva through 2013. Sports Business Journal (subscription only) reported that the deal involves "an eight-figure agreement."

The TV deal is part of "a long-term, broad partnership with" MLS and includes "the exclusive rights to all MLS games, tournaments and events, including MLS regular season, MLS Cup Playoffs, MLS Cup, and the international competitions SuperLiga, InterLiga and Pan-Pacific Championship."

Doug Quinn, the president of MLS's marketing arm, Soccer United Marketing, called it "an important partnership" for the league and its clubs, and said MLS would take advantage of MP & Silva's "international expertise in operating and commercializing soccer leagues and clubs." Through the deal, MLS aimed "to expand our global distribution and penetrate strategic markets. Furthermore, our increased television rights revenues will help to ensure long-term growth for MLS."

MP & Silva's President Riccardo Silva said his comapmy would "aim to strengthen the league's international profile, popularity and visibility, and help MLS extend its reach to new emerging markets, including Asia-Pacific."

 

Read the original story...


No comments yet.

Sign in to leave a comment. Don't have an account? Join Now




AUTHORS

ARCHIVES
FOLLOW SOCCERAMERICA

Recent Section 2 Around the Net
Report: Clasico to Break Records     
AS reports that Saturday's Clasico between Real Madrid and Barcelona at the Bernabeu in Madrid will ...
Dunga Names Neymar Brazil Captain    
Brazilian national team coach Dunga on Friday revealed that Neymar will retain the captain's armband when ...
Reports: Lampard Could Extend City Stay     
According to reports in England, Frank Lampard could be able to stay on loan at Manchester ...
Pogba Signs Three-Year Extension with Juve    
Juventus midfielder Paul Pogba on Friday signed a new deal that will keep him at the ...
Rio Ferdinand to Retire This Season    
Former England captain and Queens Park Rangers defender Rio Ferdinand has said he plans to retire ...
Garcia: Roma Must Respond Following Bayern "Accident"     
AS Roma coach Rudi Garcia on Friday admitted that his team has a long way to ...
Mourinho: Costa Could Play Against Man United    
Jose Mourinho on Friday revealed that Chelsea striker Diego Costa could play at Manchester United on ...
Enrique: Suarez to Make Barca Clasico Debut     
Barcelona coach Luis Enrique on Friday confirmed that Luis Suarez will play in Saturday's Clasico vs. ...
Sporting Demands UCL Replay     
Sporting Lisbon has lodged a formal complaint with UEFA demanding a replay of its UEFA Champions ...
FIFA Rankings: USA Falls to 23rd    
Jurgen Klinsmann's USA fell six places to 23rd in FIFA's international rankings following a pair of ...
>> Section 2 Around the Net Archives