Join Now | 
HomeAboutContact UsPrivacy & SecurityAdvertise
Soccer America DailySoccer World DailySpecial EditionAround The NetSoccer Business InsiderCollege Soccer ReporterYouth Soccer ReporterSoccer on TVSoccer America Classifieds
Paul Gardner: SoccerTalkSoccer America ConfidentialYouth Soccer InsiderWorld Cup Watch
RSS FeedsArchivesManage SubscriptionsSubscribe
Order Current IssueSubscribeManage My SubscriptionRenew My SubscriptionGift Subscription
My AccountJoin Now
Tournament CalendarCamps & AcademiesSoccer GlossaryClassifieds
VW reups with multi-year agreement
March 18th, 2009 7AM

MOST READ

MOST COMMENTED

[MLS] These are tough times for sports leagues seeking to seal marketing deals, but Major League Soccer received a boost this week when Soccer United Marketing, MLS's marketing arm,  reached an agreement with Volkswagen on a new multi-year partnership.

Volkswagen, which has a shirt deal with D.C. United, became the Official Automotive partner of Major League Soccer in 2008.
 
"After a very successful first year, Volkswagen is pleased to extend its sponsorship of Major League Soccer," said Tim Ellis, Vice President of Marketing, Volkswagen of America. "Globally, Volkswagen has been a long-time supporter of soccer. The relationship with MLS strengthens our connection with our target consumers in the U.S. market, particularly families, sports fans and multicultural audiences. Additionally, MLS's aggressive expansion plans closely align with Volkswagen of America's long-term growth strategy."



No comments yet.

Sign in to leave a comment. Don't have an account? Join Now




AUTHORS

ARCHIVES
FOLLOW SOCCERAMERICA

Recent Soccer America Daily
USL: Four unbeaten teams all triumph    
The Rochester Rhinos extended their unbeaten run to six matches with a 2-0 victory against the ...
What They're Saying: Jose Mourinho    
"I think boring is 10 years without a title -- that's boring. If you support a ...
U.S. Paralympic team prepping for world championship     
Coach Stuart Sharp has named a 16-player roster for the U.S. Paralympic national team's April 29-May ...
MLS Week 8: Altidore breaks out with two golazos    
Jozy Altidore scored his first two goals since opening with two goals in his debut with ...
Video Pick: Wonderful solo golazo from Down Under     
A 28-year-old striker who plays for Australia's Adelaide United might find himself a candidate for FIFA ...
U.S. Abroad: Johnson's assist hands Bayern title    
Alejandro Bedoya scored his third goal of the season in Nantes' 1-1 tie at Toulouse, and ...
USL: Richmond and Louisville remain unbeaten    
Richmond and Louisville City both remained unbeaten with shutout wins on Saturday. The Kickers defeated FC ...
NWSL: Press makes it four goals in two games    
Abby Wambach is sitting out the season. Alex Morgan has yet to play as she rests ...
NASL: Sellouts and Tsiskaridze bomb highlight weekend play    
There were sellouts at Indy Eleven (10,524), Minnesota United (9,233) and Atlanta (5,511) for a trio ...
MLS Week 8: Fireworks break out on Saturday    
MLS went into Saturday averaging just 2.15 goals a game, but the four games produced 20 ...
>> Soccer America Daily Archives