Join Now | 
HomeAboutContact UsPrivacy & SecurityAdvertise
Soccer America DailySpecial EditionAround The NetSoccer Business InsiderCollege Soccer ReporterYouth Soccer ReporterSoccer on TVSoccer America Classifieds
Paul Gardner: SoccerTalkSoccer America ConfidentialYouth Soccer InsiderWorld Cup Watch
RSS FeedsArchivesManage SubscriptionsSubscribe
Order Current IssueSubscribeManage My SubscriptionRenew My SubscriptionGift Subscription
My AccountJoin Now
Tournament CalendarCamps & AcademiesSoccer GlossaryClassifieds
VW reups with multi-year agreement
March 18th, 2009 7AM

MOST READ

MOST COMMENTED

[MLS] These are tough times for sports leagues seeking to seal marketing deals, but Major League Soccer received a boost this week when Soccer United Marketing, MLS's marketing arm,  reached an agreement with Volkswagen on a new multi-year partnership.

Volkswagen, which has a shirt deal with D.C. United, became the Official Automotive partner of Major League Soccer in 2008.
 
"After a very successful first year, Volkswagen is pleased to extend its sponsorship of Major League Soccer," said Tim Ellis, Vice President of Marketing, Volkswagen of America. "Globally, Volkswagen has been a long-time supporter of soccer. The relationship with MLS strengthens our connection with our target consumers in the U.S. market, particularly families, sports fans and multicultural audiences. Additionally, MLS's aggressive expansion plans closely align with Volkswagen of America's long-term growth strategy."



No comments yet.

Sign in to leave a comment. Don't have an account? Join Now




AUTHORS

ARCHIVES
FOLLOW SOCCERAMERICA

Recent Soccer America Daily
Wright scores hat trick in 5-2 win over Costa Rica    
[USA UNDER-17 MEN] Striker Haji Wright continued his hot form for the USA this year with ...
U.S. women headed to Brasilia in December    
[DATEBOOK] The U.S. women's national team will travel to Brazil for the first time since 1977 ...
Soccer America Men's Top 25 Scoreboard    
[ROUNDUP: Midweek] After junior Joel Salmeron scored in the sixth minute, UIC held off No. 25 ...
Las Vegas developers handed another lifeline    
[MLS EXPANSION] The effort to secure an MLS expansion team in Las Vegas was handed another ...
Arsenal's U.S. boy gets first goal for Gunners    
[VIDEO PICK: Golazo] Gedion Zelalem, who was born in Germany to Ethiopian parents but raised in ...
Eastern Conference clashes kick off busy week    
[MLS PREVIEW: Week 30] A Thursday-Friday double-dip is rare in MLS but just such a setup ...
Stars take CSA and FIFA before tribunal    
[2015 WOMEN'S WORLD CUP'] A day after FIFA's Tatjana Haenni said there was no Plan B ...
What They're Saying: Peter Vermes    
"He was talking to me about the team and about winning [MLS Cup] as both a ...
What They're Saying: Toronto lawyer Ted Charney    
"[T]here's no downside since the loser at the tribunal does not have to cover legal costs ...
UEFA Champions League Scoreboard    
[ROUNDUP: Wednesday] Just three teams -- defending champion Real Madrid and 2013 finalists Bayern Munich and ...
>> Soccer America Daily Archives