Join Now | 
HomeAboutContact UsPrivacy & SecurityAdvertise
Soccer America DailySoccer World DailySpecial EditionAround The NetSoccer Business InsiderCollege Soccer ReporterYouth Soccer ReporterSoccer on TVSoccer America Classifieds
Paul Gardner: SoccerTalkSoccer America ConfidentialYouth Soccer InsiderWorld Cup Watch
RSS FeedsArchivesManage SubscriptionsSubscribe
Order Current IssueSubscribeManage My SubscriptionRenew My SubscriptionGift Subscription
My AccountJoin Now
Tournament CalendarCamps & AcademiesSoccer GlossaryClassifieds
Becks Bucks Roll in at AEG
AFP, April 20th, 2007 2:54PM

MOST READ

MOST COMMENTED

David Beckham has already helped the Los Angeles Galaxy recoup nearly three times the value of his annual salary-and he won't even kick a ball in MLS until July. "We were never worried about our financial commitment," said Tim Leiweke, chief executive of Galaxy owner Anschutz Entertainment Group. "We've already made our money back."
 
And then some. AEG says Becks has allowed the club to sell an additional 7,000 season tickets this season, worth about $5 million. After increasing the price of premium seats by 48 percent, AEG expects revenue to double to around $10 million. Add to that the five-year, $20 million sponsorship agreement the Galaxy struck with Herbalife-also attributable to the presence of Beckham, according to the nutritional products company-and you get a grand total of $14 million in 2007 revenue thanks to David Beckham, $9 million more than his annual salary. And that figure doesn't take same-day ticket or merchandise sales into consideration.   
 
Given that return, we can understand why AEG is ready to make another big investment in a designated player. No wonder Zinedine Zidane is once again being linked with MLS; AEG certainly has the means to bring him over-in fact Leiweke was recently quoted by Italy's Gazzetta dello Sport as saying, "[Zidane] knows our door will always be open. His contract won't be a problem." The ball is now in Zizou's court.

Read the original story...



No comments yet.

Sign in to leave a comment. Don't have an account? Join Now




AUTHORS

ARCHIVES
FOLLOW SOCCERAMERICA

Recent Section 2 Around the Net
Youth soccer fights back against 49ers    
Northern California youth soccer advocates, including Santa Clara Youth Soccer League President Tino Silva, have launched ...
Cal South TOPSoccer Program Turns 25    
"We're all soccer players, special needs or not," says Sandy Castillo, chair of the Cal South ...
How Neymar Played in Childhood     
Neyrmar: "I used to pick up the ball, set up the furniture and go around dribbling ...
Roma Partnering with U.S. Youth Clubs    
Italian Serie A club Roma, which has American ownership, aims to forge partnerships with seven U.S. ...
LVG: Falcao "Has to Prove Himself"    
Manchester United coach Louis van Gaal has responded to criticism over dropping Radamel Falcao by claiming ...
Report: Adidas to Assist Messi Move?    
According to Spanish sports daily AS, Lionel Messi's sponsor Adidas could be the key to the ...
Toure Admits Man City Future in Doubt     
Speaking ahead of the opening games of the African Nations' Cup in Equatorial Guinea this weekend, ...
Ronaldo Blasts 'Defensive' Atleti Tactics    
Cristiano Ronaldo blasted Atletico Madrid for its unattractive style after the Rojiblancos ousted Real Madrid from ...
Fabian Johnson's 'Spat' with 'Gladbach Coach Favre    
According to Bild, USA defender Fabian Johnson is in a "spat" with Borussia Monchengladbach coach Lucien ...
Serie A to Introduce Goal-Line Technology     
Serie A will introduce goal-line technology next season after the Italian soccer federation (FIGC) gave its ...
>> Section 2 Around the Net Archives