Join Now | 
HomeAboutContact UsPrivacy & SecurityAdvertise
Soccer America DailySoccer World DailySpecial EditionAround The NetSoccer Business InsiderCollege Soccer ReporterYouth Soccer ReporterSoccer on TVSoccer America Classifieds
Paul Gardner: SoccerTalkSoccer America ConfidentialYouth Soccer InsiderWorld Cup Watch
RSS FeedsArchivesManage SubscriptionsSubscribe
Order Current IssueSubscribeManage My SubscriptionRenew My SubscriptionGift Subscription
My AccountJoin Now
Tournament CalendarCamps & AcademiesSoccer GlossaryClassifieds
Carter promoted to SUM president
by Paul Kennedy, December 13th, 2010 6:57PM

MOST READ
TAGS:  mls, soccer business

MOST COMMENTED

[BUSINESS WATCH] Kathy Carter has been named president of Soccer United Marketing, Major League's marketing arm that oversees the commercial activities of most of the important soccer properties in the United States,

Carter, who most recently served as Executive Vice President, will manage the day-to day operations of SUM, replaces Doug Quinn, who left SUM last summer to become president of FC Dallas.

In her new role, Carter will oversee all commercial activity -- sponsorship, licensing and advertising sales -- for the organization in the United States and Canada.

“Kathy is incredibly passionate about the sport and has been deeply committed to our many properties, partners and affiliates,” said MLS Commissioner Don Garber. “She has been a major contributor to our commercial strategy and is dedicated to ensuring our partners derive great value through their association with us. I am confident that she will excel in this new role and help take MLS and soccer in North America to even greater heights.”
 
In addition to Major League Soccer, SUM is responsible for all sales and servicing for some of the premier soccer properties in the United States, including U.S. Soccer national teams, the Mexican national team, Chivas Guadalajara and many Concacaf events.
 
SUM works with three television networks and has its own soccer advertising network, MLS Digital Properties.
 
“The business of soccer in the United States has never been stronger than it is today,” said Carter. “I see it as a privilege and an honor to work in the sport that I am so passionate about. Soccer has made so much progress in North America over the past decade and I can’t wait to be a part of its growth in the future.”
 
Carter, who played soccer at the College of William and Mary, is in her second stint with MLS/SUM. She was a member of the league office staff when MLS kicked off in 1996.



No comments yet.

Sign in to leave a comment. Don't have an account? Join Now




AUTHORS

ARCHIVES
FOLLOW SOCCERAMERICA

Recent Soccer America Daily
Video Pick: Soccer meets 'Game of Thrones'     
Does Brek Shea look like Brienne of Tarth? Lionel Messi like Bran Stark? You can be ...
What They're Saying: Jozy Altidore    
"I want to apologize to our fans and my teammates. Emotion got the best of me ...
What They're Saying: Jurgen Klinsmann    
"He used some verbal words. I asked the ref, obviously -- I told the players at ...
Injured Player? Take Safe Steps in the Return-To-Play Decision    
One of the toughest decisions in youth sports is determining when a player who has suffered ...
ESPN2's MLS viewership hits low with Fire game    
For the second straight week, the Chicago Fire drew the lowest viewership for an MLS game ...
Sounders 2 forward Jones named USL Player of the Week    
Seattle Sounders Homegrown signing Darwin Jones was named the USL Player of the Week for the ...
TV Report: MLS adds to international presence    
After deals with Sky Sports (Britain) and Eurosport (Europe), Major League Soccer has signed agreements with ...
USA-Switzerland Player Ratings     
The USA tied Switzerland, 1-1, in Zurich on Tuesday. Coach Jurgen Klinsmann's team took a 1-0 ...
U.S. U-23s fall to Denmark's U-23s    
The U.S. under-23 national team finished with a split of its two games on its European ...
MLS Trade Central: NYCFC adds young Norwegian keeper    
Norwegian goalkeeper Eirik Johansen, who spent time with New York City FC in preseason, has been ...
>> Soccer America Daily Archives