Join Now | 
HomeAboutContact UsPrivacy & SecurityAdvertise
Soccer America DailySpecial EditionAround The NetSoccer Business InsiderCollege Soccer ReporterYouth Soccer ReporterSoccer on TVSoccer America Classifieds
Paul Gardner: SoccerTalkSoccer America ConfidentialYouth Soccer InsiderWorld Cup Watch
RSS FeedsArchivesManage SubscriptionsSubscribe
Order Current IssueSubscribeManage My SubscriptionRenew My SubscriptionGift Subscription
My AccountJoin Now
Tournament CalendarCamps & AcademiesSoccer GlossaryClassifieds
MLS gets spike in online viewers
SportsBusiness Journal, August 22nd, 2011 2:49PM

MOST READ

MOST COMMENTED

The MLS All-Star Game and World Football Challenge boosted Major League Soccer’s online and mobile numbers to new heights, reports Fred Dreier. MLSsoccer.com recorded just over 3 million unique visitors in July -- traditionally its busiest month -- for its highest total ever and a 30 percent jump from July 2010.

MLS also saw an acceleration in downloads of its MatchDay Live free mobile application, which has been downloaded by 1 million users since its debut in March.

“We’ve found the way to drive traffic with the core MLS fan is by blowing out content around big events, like the U.S. soccer team’s run through the Gold Cup, or the World Football Challenge and All-Star,” said Chris Schlosser, general manager, MLS Digital. “We did an absolute wall of All-Star content.”

The MLS All-Stars played Manchester United at Red Bull Arena on July 27. The World Football Challenge ran July 13 to Aug. 6.

Read the original story...


No comments yet.

Sign in to leave a comment. Don't have an account? Join Now




AUTHORS

ARCHIVES
FOLLOW SOCCERAMERICA

Recent Section 2 Around the Net
Reports: Bale to Miss Crucial Week for Real     
According to reports on Monday, Gareth Bale will miss a crucial week for Real Madrid after ...
Injured Lampard to Miss City's Trip to CSKA    
Frank Lampard was carried off on a stretcher as Manchester City beat Tottenham 4-1 at the ...
Report: Shakhtar Stadium Damaged in Ukraine War    
Shakhtar Donetsk's Donbass Arena suffered serious damage from gunfire on Monday despite the recent ceasefire agreed ...
Mourinho Swipes at National Team Coaches Following Costa Injury    
Chelsea coach Jose Mourinho took a swipe at Spain coach Vicente del Bosque on Monday, by ...
Bundesliga: Heaven for Bayern, Hell for BVB    
Pep Guardiola once again lavished high praise on Philipp Lahm after the Bayern Munich veteran put ...
Enrique Dismisses Messi Substitution Row     
Did Lionel Messi refuse to be taken off during Barcelona's 3-0 win against Eibar? No matter ...
Hart: Aguero "Useless" in Practice Sessions    
Sergio Aguero, Manchester City's four-goal hero against Tottenham on Saturday, is apparently "useless" at times during ...
Arena: "We Need to Start Focusing on Playing"     
Bruce Arena suggested that Landon Donovan's long MLS goodbye has become a distraction following the Los ...
Platini: Blatter No Longer Serves Soccer    
UEFA President Michel Platini on Friday launched perhaps his most scathing criticism of FIFA President Sepp ...
Gundogan Back for BVB; Reus, Mkhitaryan Close    
Ilkay Gundogan is set to put 14 months of injury misery behind him on Saturday when ...
>> Section 2 Around the Net Archives