Join Now | 
HomeAboutContact UsPrivacy & SecurityAdvertise
Soccer America DailySpecial EditionAround The NetSoccer Business InsiderCollege Soccer ReporterYouth Soccer ReporterSoccer on TVSoccer America Classifieds
Paul Gardner: SoccerTalkSoccer America ConfidentialYouth Soccer InsiderWorld Cup Watch
RSS FeedsArchivesManage SubscriptionsSubscribe
Order Current IssueSubscribeManage My SubscriptionRenew My SubscriptionGift Subscription
My AccountJoin Now
Tournament CalendarCamps & AcademiesSoccer GlossaryClassifieds
Pizza Hut pulls out of FC Dallas stadium deal
ESPN Dallas, December 21st, 2011 5:45PM

MOST READ
TAGS:  fc dallas, soccer business

MOST COMMENTED

Pizza Hunt Park is no more. Or at least the name to the home of FC Dallas, the third of the soccer stadiums built for MLS.

The complex, which includes the stadium used for soccer and football and 17 adjacent soccer fields popular for local and national youth competitions, will be renamed FC Dallas Stadium until a new sponsor can be found.

Stadium naming rights are lucrative -- the Pizza Hut Park deal was reported to be $25 million over 20 years -- but it's increasingly difficult to find takers. In the Dallas area, the new Cowboys Stadium doesn't have a sponsor and Rangers Ballpark has gone through several name sponsors.

In a statement, FC Dallas said, "Pizza Hut, as the company has recently shown with some of its other venue agreements, has shifted its sports marketing philosophy and will no longer be our naming rights partner. We are actively searching for a new naming rights partner for the stadium and are in discussions with several interested companies."

Read the original story...


No comments yet.

Sign in to leave a comment. Don't have an account? Join Now




AUTHORS

ARCHIVES
FOLLOW SOCCERAMERICA

Recent Section 2 Around the Net
Ferdinand: Moyes' Tactics 'Embarrassing'    
Former Manchester United defender Rio Ferdinand launched a scathing attack on former coach David Moyes in ...
Critic Apologizes to Saints Fans     
Southampton, many critics' pick to be relegated this season after selling so many players during the ...
Inter Crushes Sassuolo, 7-0, Again    
Inter Milan made up for its disappointing 0-0 draw away to Torino on the opening day ...
Simeone Hails Atleti 'Strength'    
Atletico Madrid coach Diego Simeone hailed his team's "strength" as the defending La Liga champ beat ...
Reports: Hamburg Coach Running Out of Time     
The German press claimed that Hamburg SV coach Mirko Slomka is running out of time, as ...
AC Milan Goes Top Following Nine-Goal Thriller     
AC Milan climbed to the top of the Serie A standings on Sunday following a thrilling ...
Wenger: Wilshere Back to His Best    
Arsenal coach Arsene Wenger said that Jack Wilshere is finally back to his best following the ...
Calderon: Ronaldo Could Seek Man United Return    
ESPN reports that former Real Madrid President Ramon Calderon believes Cristiano Ronaldo will return to Manchester ...
Freshmen show off talents in 'fantastic' Big Ten showdown    
No. 8 Wisconsin won a battle of unbeaten Big Ten teams when the Badgers defeated No. ...
American Firm Attempts to Buy Spurs    
U.S. private investment company Cain Hoy Enterprises on Friday said it was considering making a takeover ...
>> Section 2 Around the Net Archives