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More record highs for Bundesliga
Reuters, January 25th, 2012 4:37PM

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The numbers from last season are in and Germany's 18-team first division, the Bundesliga, set a seventh straight revenue record, generating almost 2 billion euros ($2.60 billion) in the 2010/11 season compared to 1.77 billion euros the previous season. The Bundesliga also turned in a profit of 52.5 million euros ($68 million) in 2010/11 compared to a 78 million euro loss the previous season.

“In the current season we see breaking the two billion euro mark,” said DFL CEO Christian Seifert. “The Bundesliga is already the second league in terms of revenues behind the [English] Premier League.”

The Bundesliga also set a new average attendance record with a 42,101 per game average.

“For the first time, more than 42,000 spectators on average attended the matches, causing the Bundesliga to retain its spot as the soccer league recording the highest spectator average worldwide,” the DFL said. “The measures for an improved cost control approved by the clubs in August 2010 have borne fruit. With that, professional soccer continues to have a strong outlook of remaining a success story, also because the Bundesliga is as popular as never before with fans, sponsors and media partners."

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