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USA-Japan smashes viewing and streaming record
by Paul Kennedy, August 10th, 2012 5:40PM
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TAGS:  olympics, soccer business, television, women's national team


By Paul Kennedy

Thursday's USA-Japan Olympic gold-medal match was watched by 4.35 million viewers and had a national household rating of 2.74, making it the most-watched and highest-rated event ever on NBC Sports Network.

Until the 2012 Olympics, NHL Stanley Cup Final broadcasts on VERSUS had been the network's most watched events,

Additionally, the USA-Japan match drew 1.467 million streams on NBCOlympics.com, the most-streamed event in Olympics history.

NBC SPORTS NETWORK VIEWING
EVENT ... VIEWERS
1. 2012 Olympic Women's Soccer: USA-Japan 4.350 million
2. 2010 NHL Stanley Cup Final Game 3: Flyers-Blackhawks 3.600 million
3. 2009 NHL Stanley Cup Final Game 4: Red Wings-Penguins 3.448 million
4. 2012 Olympic Men’s Basketball: USA vs. Argentina 3.330 million
5. 2012 Olympics -- Including Rowing Qualifying 3.140 million
6. 2010 NHL Stanley Cup Final Game 4: Flyers-Blackhawks 3.126 million
7. 2009 NHL Stanley Cup Final Game 3: Red Wings-Penguins 2.955 million
8. 2012 Olympic Women's Soccer: USA-Canada 2.918 million
9. 2011 NHL Stanley Cup Final Game 3: Canucks-Bruins 2.757 million
10. 2011 NHL Stanley Cup Final Game 4: Canucks-Bruins 2.714 million
*NBC Sports Network was rebranded from VERSUS in Jan. 2012.

With 1.467 million streams, the gold medal soccer match was the most-streamed event in Olympic history, topping the USA women’s gymnastics all-around gold medal (1.463 million) and the men's 100 meter race with Usain Bolt (1.289 million).
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