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Chelsea's Record Shirt Deal Eases FFF Concerns
The Sun, June 25th, 2013 2:04PM

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TAGS:  england, soccer business


Last week, Chelsea signed the biggest shirt manufacturing deal in British history, worth $462 million over ten years. The Sun reports that the eye-watering figure has eased the club’s concern about UEFA’s new Financial Fair Play rules, saying that the deal will free up funds for coach Jose Mourinho to raid the summer transfer market, as Chelsea’s previous shirt deal was worth $31 million per year.

The previous record for a shirt manufacturing deal in the UK was Manchester United’s $443 million Nike sponsorship, signed in 2000. Earlier this month, Arsenal agreed a $46 million per year deal with Puma, while Liverpool signed a $38 million deal with Warrior.

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