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MLS signs deal to use Match Analysis tools
by Paul Kennedy, October 3rd, 2013 6:22PM

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TAGS:  mls, nasl, soccer business

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By Paul Kennedy

Major League Soccer has extended its relationship with Match Analysis to utilize its K2 Panoramic Video system, player tracking and tactical analysis tools to track and analyze the movement of all its players and officials in every match.
 
Match Analysis recently completed camera installation and testing at all 18 league stadiums, making MLS the first professional sports league in the United States and Canada to track the physical location of its players for every minute of every match.
 
Match Analysis, based in Emeryville, Calif., already had agreements with the majority of MLS clubs, delivering video and statistical analysis tools and data.

"MLS’s commitment to incorporating the most advanced products is another example of how the clubs in North America are charting new territory,” Match Analysis president Mark Brunkhart said. “MLS coaches have taken huge strides embracing technology and applying it for a competitive advantage. We are excited to give MLS clubs access to innovations that are not yet widely available internationally."

In addition to MLS clubs, Match Analysis clients include all 18 Primera División clubs in Mexico, the U.S., Mexican and Canadian National teams, and a wide array of college and amateur programs.
 
KUHNS MOVES TO MLS+. After almost eight seasons with Major League Soccer’s communications team, Will Kuhns is moving into a new role as a supervising producer with MLS+,  the league's content and distribution arm that produces, among other things, MLS Insider, its excellent magazine show.

The former Soccer America senior editor has been senior director of communications at MLS, which he joined in 2006 after studying in Argentina on a Fulbright Scholarship.

INDY LANDS SPONSORS. NASL expansion team Indy Eleven landed Honda as its jersey sponsor and Diadora as its apparel provider.

The sponsorship deal is with both Honda Manufacturing of Indiana and Central Indiana Honda Dealers.

Central Indiana Honda Dealers locations will be the first outlets at which Indy’s new jerseys will be made available for purchase when they go on sale to the public.
 
“The Honda team of 2,000+ Hoosier employees at our Greensburg plant is excited for the upcoming season with Indy Eleven,” said Bob Nelson, Honda Manufacturing of Indiana president. “This partnership is a tremendous opportunity for the entire Honda family.”
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