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Jersey Week begins final countdown to openers
March 2nd, 2014 6:52PM

TAGS:  mls, soccer business


[MLS SPOTLIGHT] MLS begins the countdown to opening day with its second annual Jersey Week as clubs will host events where they will unveil a new primary, secondary or third jersey. This year’s theme: “Soccer, Made in North America."

Clubs will share the story behind the making of their new adidas jersey with their supporters and will focus on the art and detail that went into the process.
“Last year’s inaugural Jersey Week was a tremendous success,” said Maribeth Towers, senior vice president of consumer products for MLS. “This is a celebration of the soccer jersey in a World Cup year. We know how much the jersey and the crest mean to devoted supporters. This is an annual platform that will be inclusive of every MLS club this year.”
March 3
Chivas USA (Primary) Plaza Mexico, Lynwood, CA (public event)
Houston Dynamo (Secondary) BBVA Compass Stadium (public event)
LA Galaxy (Primary) (digital event)
Seattle Sounders (Third) CenturyLink Field Pro Shop (private event)
Portland Timbers (Secondary & Third) Pure Space (private event)

March 4

Chicago Fire (Primary) Hyatt Regency Chicago (private event)
Columbus Crew (Primary) Bar Louie (private event)
Montreal Impact (Primary) Theatre De L’Olympia (public event)
New England Revolution (Primary) Royale Boston (public event)
New York Red Bulls (Secondary) Stage 48 (private event)
Philadelphia Union (Primary) Dave & Buster’s (public event)
Real Salt Lake (Primary) Rio Tinto Stadium (private event)           
Sporting Kansas City (Secondary) Hangar 1: Charles B. Wheeler (public event)

March 5

Colorado Rapids (Primary) (digital event)
Vancouver Whitecaps (Secondary) The Commodore Ballroom (private event)

March 6

FC Dallas (Primary) F.ashion I.nstitute G.allery (public event)
Toronto FC (Secondary) Real Sports Bar & Grill (private event)
Note: D.C. United and San Jose Earthquakes have already held their Jersey Week events.

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