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Chivas-America beats Sunday Night Baseball in key markets
by Paul Kennedy, April 1st, 2014 5:34PM

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TAGS:  mexico, soccer business, television

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[SOCCER ON THE AIR] Mexico's Super Clasico won by Club America over Guadalajara, 4-0, averaged 2.4 million viewers and reached 4.1 million total viewers on UniMas, making it the most-viewed club game on any network in 2014.

The Chivas-America match was also the most-viewed SuperClasico on a Univision network since 2010 among adults 18-49. Locally, UniMas was the highest rated broadcast station during the match, regardless of language, in Los Angeles and San Francisco among adults 18-49.

In the 9-11 p.m. time period, the game outdrew ESPN Sunday Night Baseball's Dodgers-Padres opener among adults 18-49 in Los Angeles, New York, Miami, Houston, Dallas, Chicago, San Francisco and Phoenix.


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