Join Now | 
HomeAboutContact UsPrivacy & SecurityAdvertise
Soccer America DailySpecial EditionAround The NetSoccer Business InsiderCollege Soccer ReporterYouth Soccer ReporterSoccer on TVSoccer America Classifieds
Paul Gardner: SoccerTalkSoccer America ConfidentialYouth Soccer InsiderWorld Cup Watch
RSS FeedsArchivesManage SubscriptionsSubscribe
Order Current IssueSubscribeManage My SubscriptionRenew My SubscriptionGift Subscription
My AccountJoin Now
Tournament CalendarCamps & AcademiesSoccer GlossaryClassifieds
Report: Neymar Planned Social Media Response to Racism
BBC Sport, May 1st, 2014 12:50PM

MOST READ
TAGS:  barcelona, spain

MOST COMMENTED

Apparently, the social media campaign against racism that sprouted after Barcelona defender Dani Alves ate a banana that was thrown onto the field during a La Liga game last weekend was planned in advance by Alves’ Barca and Brazil teammate Neymar. The Barca defender took a bite of the banana before taking a corner kick during Sunday’s win at Villarreal. Afterward, Neymar posted a photo of himself Instagram holding a banana along with the hashtag, “#wearellmonkeys.”

According to BBC News, the cause was taken up worldwide but a Brazilian ad agency said the response was planned to help Neymar counter racism in Spain. However, Alves knew nothing of the plan, when he peeled the banana and took a bite of it on Sunday.

"It was the best way to empower and start this conversation in Brazil," Guga Ketzer, partner of Loducca, the Brazilian agency that started the campaign, told BBC Sport. "It is to prove to the racists that we are all together - whether we are black, white, yellow, it doesn't matter. We are all monkeys. Our idea was to make the racist powerless. It is one of the biggest racist conversations in years in Brazil and even in the world."

Meanwhile, Spanish police say they have identified and arrested the 26-year-old Villarreal fan suspected of throwing the banana at Alves last weekend. Villarreal has also banned the supporter from its El Madrigal stadium for life. 

Read the original story...


No comments yet.

Sign in to leave a comment. Don't have an account? Join Now




AUTHORS

ARCHIVES
FOLLOW SOCCERAMERICA

Recent Section 2 Around the Net
Report: Man United Makes World Record Bid for Bale     
Manchester United submitted a blockbuster transfer bid for Real Madrid forward Gareth Bale on Tuesday, offering ...
AWOL Ronaldinho Receives Queretaro Warning    
Queretaro on Tuesday threatened to release Ronaldinho if the former two-time World Player of the Year ...
Zlatan Fury at Swedish Ranking Snub    
Earlier this week, Zlatan Ibrahimovic reacted angrily to finishing second on a list of top Swedish ...
Rodgers: Balotelli's Style Not Suited for Liverpool     
Brendan Rodgers on Tuesday suggested that Mario Balotelli's style is not best-suited to Liverpool's game, saying ...
Mourinho: No Chance of Signing Messi     
Jose Mourinho says that Chelsea has "no chance" of signing Lionel Messi from Barcelona, despite reports ...
De Laurentiis: 'Spectacular' Supercoppa Win     
Napoli President Aurelio De Laurentiis believes Italian soccer came out the real winner following Monday night's ...
Mourinho Hails 'Amazing' Blues     
Jose Mourinho described Chelsea's 2-0 win at Stoke City on Monday night as an "amazing" performance ...
Aguirre to Hold Press Conference About Game-Fixing Allegations    
The Japanese soccer association (JFA) on Monday confirmed that head coach Javier Aguirre, who was recently ...
Hummels Slams BVB's 'Rubbish' Away Record     
Manchester United target Mats Hummels has described Borussia Dortmund's first half of the season as "rubbish," ...
Fergie Hails Carrick, Rooney, RVP, De Gea    
Alex Ferguson thinks Michael Carrick, Wayne Rooney, Robin van Persie and David De Gea have enough ...
>> Section 2 Around the Net Archives