Join Now | 
HomeAboutContact UsPrivacy & SecurityAdvertise
Soccer America DailySoccer World DailySpecial EditionAround The NetSoccer Business InsiderCollege Soccer ReporterYouth Soccer ReporterSoccer on TVSoccer America ClassifiedsGame Report
Paul Gardner: SoccerTalkSoccer America ConfidentialYouth Soccer InsiderWorld Cup Watch
RSS FeedsArchivesManage SubscriptionsSubscribe
Order Current IssueSubscribeManage My SubscriptionRenew My SubscriptionGift Subscription
My AccountJoin Now
Tournament CalendarCamps & AcademiesSoccer GlossaryClassifieds
The World Cup Countdown: Boom for weapons suppliers
by Paul Kennedy, May 15th, 2014 8:40PM

MOST READ
TAGS:  soccer business, world cup 2014

MOST COMMENTED

[WORLD CUP 2014] As Brazilian police set out to quell a new wave of anti-World Cup protests on Thursday, for the moment smaller than those that overshadowed the 2013 Confederations Cup, reports have been coming out of Brazil of just what kind of anti-riot specialists Brazil has been training for the World Cup and what kind of weapons they'll be amassing.

One of the big winners in Brazil's World Cup efforts will be weapons suppliers. The newspaper Globo outlined the weapons security forces will have at their disposal. In the last year, police and security forces have purchased 270,000 non-lethal grenades -- 95,000 by police in the state of Minas Gerais alone -- and projectiles for releasing tear gas and pepper spray and 263,088 rounds of rubber bullets of various types and models.



Globo reported that police were particularly interested in high concentrations of pepper that could applied in aerosol spray or foam gel at medium and short distances.

"RoboCop" equipment weighing 22 pounds have been given out to special forces. The outfit includes a helmet and vest that protects the back, chest and shoulders. There are plastic shin pads and a pepper spray mask. The weapons belt will contain a .40-caliber pistol, stun gun, handcuffs and baton.

World Cup 2014 Squads:
Group A: Brazil (23) | Cameroon (28) | Croatia (30) | Mexico (23)
Group B: Australia (30) | Chile (30) | Netherlands (30) | Spain (30)
Group C:
Colombia (30) | Greece (29) | Ivory Coast (28) | Japan (23)
Group D
: Costa Rica (26) | England (23) | Italy (30) | Uruguay (25)
Group E:
Ecuador (24) | France (23) | Honduras (23) | Switzerland (23)
Group F: Argentina (30) | Bosnia-Herzegovina (24) | Iran (28) | Nigeria (30)
Group G: Germany (30) | Ghana (26) | Portugal (30) | USA (30)
Group H: Algeria (30) | Belgium (24) | Russia (30) | South Korea (23)


The Shoe Wars

ADIDAS VS. NIKE. One of the sideshows to every World Cup is the sponsor war that takes place between official FIFA sponsors and their competitors that attempt the ambush the tournament.

Bloomberg Businessweek went so far as to produce two covers for its cover story "SHOOTOUT: Nike, Adidas and the war for the World Cup’s biggest stars" that hits the stands on Friday: one featuring Portugal’s Cristiano Ronaldo, who has been sponsored by Nike since he was 16; the other featuring Argentine Lionel Messi, who has been sponsored by Adidas since age 18

Bloomberg Businessweek reports Nike, the largest sportswear company in the world, is closing in on adidas in terms of soccer revenues -- $2.4 billion in soccer revenue for adidas in 2013 and $1.9 billion for Nike -- which gives them 70 percent of the global market for soccer.

Bloomberg Businessweek went so far as to count the goals scored by players in Europe's top four leagues --EPL, Lia Liga, Serie A and Bundesliga -- and the shoes they were wearing:
 
Goals by Boot:
G BRAND MODEL
761 Adidas F50
740 Nike Mercurial
473 Nike HyperVenom
363 Nike CTR360
357 Adidas Predator
271 Puma evoSpeed
249 Nike Tiempo
198 Adidas Nitrocharge
71 Adidas adiPure
69 Puma evoPower
Period: August 2013-May 2014.

Down on the Farm ...

The most visible image of adidas' World Cup sponsorship is the Brazuca soccer ball that will be used during the tournament. U.S. Soccer, of course, has had a deal with Nike for many years, but to get ready for the World Cup, the U.S. national team is using adidas balls, beginning with the first day of training Wednesday at Stanford University.


No comments yet.

Sign in to leave a comment. Don't have an account? Join Now




AUTHORS

ARCHIVES
FOLLOW SOCCERAMERICA

Recent Soccer America Daily
TV Report: One World Sports to air weekly NASL game    
The NASL has entered into a multiyear agreement with One World Sports to air an NASL ...
What They're Saying: English FA    
"Our lionnesses go back to being mothers, partners and daughters today, but they have taken on ...
Video Pick: Brazilian sent off for jumping the gun    
Here's the kind of ejection you don't see very often: Santos midfielder Geuvanio got a yellow ...
Video Pick: Dallas' Diaz slips it under the wall     
Mauro Diaz (Dallas), Ethan Finlay (Columbus), Kaka (Orlando City), Sebastian Lletget (Los Angeles) and Tyrone Mears ...
Bobby Wood to remain in German second division    
U.S. striker Bobby Wood has signed with Union Berlin, which finished seventh in the German second ...
TV Report: USA-Japan shatters U.S. soccer viewing record    
The USA's 5-2 victory over Japan in the 2015 Women's World Cup final averaged 25.4 million ...
What They're Saying: Sunil Gulati    
"Carli's performance was as good as any performance in a World Cup final by any man ...
Awards: Lloyd named top player, Solo top keeper    
Carli Lloyd, whose stunning hat trick led the USA to the Women's World Cup title with ...
Turning Points | It takes an entire team of stars    
In the end, Carli Lloyd was the star, scoring six of the USA's last nine goals ...
What They're Saying: Carli Lloyd    
"I just completely zoned out and dreamed of playing in a World Cup final and visualized ...
>> Soccer America Daily Archives