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Liga MX final outdraws EPL and NHL
by Paul Kennedy, May 21st, 2014 6:05PM

TAGS:  mexico, soccer business, television


[SOCCER ON THE AIR] Sunday's broadcast of the Liga MX Clausura 2014 final between Pachuca and Leon on UniMas averaged 2.5 million viewers, making it the most watched soccer match on any U.S. network (English- or Spanish-language) in 2014.

The prime-time match had 100 percent more total viewers and 191 percent more adults than the most-viewed EPL match on NBC in the recently completed 2013-14 season (Cardiff-Swansea in February).
It also delivered more viewers than every single NHL playoff game airing on NBC, NBCSN and CNBC in the 2014 playoffs to date.
The Liga MX final made UniMas the No. 1 broadcast station in the game's time period among viewers in Los Angeles and adults 18-49 and adults 18-34 in Los Angeles and San Francisco.

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