Join Now | 
HomeAboutContact UsPrivacy & SecurityAdvertise
Soccer America DailySpecial EditionAround The NetSoccer Business InsiderCollege Soccer ReporterYouth Soccer ReporterSoccer on TVSoccer America Classifieds
Paul Gardner: SoccerTalkSoccer America ConfidentialYouth Soccer InsiderWorld Cup Watch
RSS FeedsArchivesManage SubscriptionsSubscribe
Order Current IssueSubscribeManage My SubscriptionRenew My SubscriptionGift Subscription
My AccountJoin Now
Tournament CalendarCamps & AcademiesSoccer GlossaryClassifieds
ESPN Mulls Direct-to-Consumer MLS Package
Reuters, May 27th, 2014 12:51PM

MOST READ
TAGS:  mls, soccer business

MOST COMMENTED

ESPN is reportedly considering selling online access to live Major League Soccer games to consumers without pay TV subscriptions as it seeks to find ways to generate revenue outside of the traditional pay TV system. Currently, ESPN and other sports broadcasters receive the majority of their revenue from the likes of Comcast Corp., Dish Network and other pay TV operators which pay massive fees to carry their programming. According to SNL Kagan, ESPN brings in $6.04 per subscriber each month -- the most among cable channels -- thanks to its contracts with pay TV subscribers.

Speaking at an event in Bristol, Conn., where ESPN is headquartered, ESPN President John Skipper said, "We've just got to think about other business models. We're not far along on any them, but we do think about how we might capture more money direct from consumers." When asked what specifically the network is considering, Skipper pointed to the recent deal with MLS as an opportunity to experiment with a direct-to-consumer business model.

MLS currently sells a package of games that can be watched on TV through cable and satellite operators for $79 per year, or an Internet-based package of these games that costs consumers $65 a year or a monthly charge of $16. "You saw us buy MLS digital rights,” Skipper said. “It was a clue, but we still don't know what we will do with that. That's a direct-to-consumer package we bought. We could do it just like it's done now through multichannel distributors or we can do something different with it to go direct to consumer," he said.

Read the original story...


No comments yet.

Sign in to leave a comment. Don't have an account? Join Now




AUTHORS

ARCHIVES
FOLLOW SOCCERAMERICA

Recent Section 2 Around the Net
FIFA: Qatar Needs Labor Reform to Keep 2022 World Cup    
FIFA executive committee member Theo Zwanziger on Tuesday indicated that 2022 World Cup host Qatar must ...
CWC: Auckland City the 'Winner,' but San Lorenzo Progresses     
Real Madrid's will face San Lorenzo of Argentina in Saturday's Club World Cup final after the ...
Di Maria Beats Messi, Aguero to Argentina's Player of the Year    
Manchester United winger Angel Di Maria has beaten Lionel Messi and Sergio Aguero to Argentina's player ...
League Cup: Rodgers Defends Sterling as Reds March On     
Following Liverpool's 3-1 League Cup quarterfinal win at Bournemouth, Coach Brendan Rodgers defended two-goal hero Raheem ...
League Cup: Pocchettino Hails 'Fantastic' Spurs     
Tottenham will play Sheffield United in the League Cup semifinal after thrashing Newcastle United 4-0 at ...
Klopp Hints at Dortmund Departure    
Borussia Dortmund coach Jurgen Klopp hinted that he could soon depart the BVB by saying he ...
Platini: Garcia Resignation a 'New Failure' for FIFA    
Michael Garcia, the man FIFA hired to investigate the bidding process for the 2018 and 2022 ...
Xavi: I Want to be Like Pep     
In an interview with Spanish paper El Pais, Barcelona midfielder Xavi reveals that he wants to ...
Report: Odegaard to Sign for Bayern Munich    
Norwegian wonderkid Martin Odegaard turned 16 on Wednesday, and reports in Germany claim that the Stromsgodset ...
Report: Falcao Wants to Stay, United Unsure    
In an interview with the Guardian, Radamel Falcao says he wants to stay at Manchester United, ...
>> Section 2 Around the Net Archives