Brazil-Colombia sets viewing record
[SOCCER ON THE AIR] Friday’s Brazil-Colombia match on ESPN was seen by an average audience of 6,349,000 viewers, according to Nielsen, making it the
most-watched World Cup quarterfinal match ever on any network in the United States.
The viewership surpassed the previous high for a World Cup quarterfinal: 5,714,000 viewers for
ABC’s Argentina-Germany broadcast in 2010.
Top 10 markets:
New York (6.5)
Hartford/New Haven (6.5)
San Diego (6.3)
Miami/Ft. Lauderdale (5.9)
Washington, DC (5.7)
Los Angeles (5.6)
Las Vegas (5.5)
games, ESPN, ESPN2 and ABC are averaging 4,133,000 viewers, up 45 percent from 2010 and 124 percent from 2006 at the same stage. Ratings are up 37 percent and 100 percent over those of the last two
WatchESPN is averaging 832,000 unique viewers, an increase of 168 percent from 2010.
(Note: Ratings and viewership numbers are based on the specific match
windows, not including pre-match studio coverage.)
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