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World Cup Boosts German Beer Sales
Associated Press, July 31st, 2014 4:30PM

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The World Cup is credited for boosting German beer sales by 4.4 percent in the year's first half.The Federal Statistical Office said that German-based breweries sold 1.27 billion gallons of beer in the January-June period -- thanks mainly to the result of a 14 percent year-on-year increase in June, the month in which the World Cup started.

June sales totaled 256 million gallons -- the highest figure for the month since 2010, when the last World Cup was held. Read the original story...


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