By Paul Kennedy
Wednesday’s Mexico-USA friendly, dubbed the “Aztecazo” forthe shocking U.S. win at Azteca Stadium, drew 9.4 million viewers who tuned in to all or part of the coverage on Spanish-language Univision, making it the No. 1broadcast program in primetime among adults 18-49, adults 18-34, men 18-49 and men 18-34 — beating ABC, CBS, FOX and NBC.
Univision averaged more than 4.5 million viewers, or more thanfive times the 797,000 viewers on ESPN2. The number of viewers on the Deuce was down by more than a quarter for the USA-Mexico game a year earlier that markedJurgen Klinsmann’s debut as U.S. national team coach.
SOUNDERS HIRE CAA. The Seattle Sounders have hired
In announcing the deal, the Sounders emphasized their enormous drawing power. Their most recent crowd of 55,718 for a 2-0 win overNorthwest rival Vancouver pushed their 2012 average to 42,666, which would rank them fourth in Spain’s La Liga and Italy’s Serie A, sixth in England’s Premier League and 11th in Germany’s Bundesliga(2011-12 averages).
Dubai-based airline Emirates (sponsor of Real Madrid, Arsenal, AC Milan, Paris St. Germain and Hamburg) has been
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