Join Now  | 
Home About Contact Us Privacy & Security Advertise
Soccer America Daily Soccer World Daily Special Edition Around The Net Soccer Business Insider College Soccer Reporter Youth Soccer Reporter Soccer on TV Soccer America Classifieds Game Report
Paul Gardner: SoccerTalk Soccer America Confidential Youth Soccer Insider World Cup Watch
RSS Feeds Archives Manage Subscriptions Subscribe
Order Current Issue Subscribe Manage My Subscription Renew My Subscription Gift Subscription
My Account Join Now
Tournament Calendar Camps & Academies Soccer Glossary Classifieds
Twitter, Facebook and Instagram battle for fans
by Paul Kennedy, June 10th, 2014 9:39PM
Subscribe to Soccer America Daily

MOST READ
TAGS:  soccer business, world cup 2014

MOST COMMENTED

[SOCIAL MEDIA WATCH] Forget Brazil vs. Argentina. Or Lionel Messi vs. Cristiano Ronaldo. Or adidas vs. Nike. One of the biggest World Cup battles will be on the digital front as giants like Twitter, Facebook and Instagram try to capitalize on the huge and growing interest of soccer fans on social media.

Soccer America on Twitter:
Soccer America (@SoccerAmerica)
Paul Kennedy (@pkedit)
Ridge Mahoney (@ridgemax)
Mike Woitalla (@MikeWoitalla)

The heart the battle is for that conversation fans have during games about their favorite teams and players.
The Associated Press reported that nearly 40 percent of Facebook's 1.28 billion users are soccer fans. Facebook has added "Trending World Cup" as its World Cup hub for fans to post and check up on World Cup news.

Twitter is using ''hashflags" -- users who tweet three-letter country codes such as #USA, or #BRA for Brazil, will have the country's flag appear in their tweet -- to quantify it ''World Cup of tweets.''

U.S. Journalists on Twitter:
Kevin Baxter-Los Angeles Times (@kbaxter11)
Sam Borden-New York Times (@SamBorden)
Jeff Carlisle-ESPN FC (@JeffreyCarlisle)
Nick Firchau-
MLSSoccer.com (@nickfirchau)
Ives Galarcep-Soccer by Ives (@SoccerByIves)
Steven Goff-Washington Post (@SoccerInsider)
Michelle Kaufman-Miami Herald (@kaufsports)
Leander Schaerlaeckens-Fox Sports (@LeanderOnFOX)
Brian Straus-Sports Illustrated (@BrianStraus)
Grant Wahl-Sports Illustrated (@GrantWahl)
Kelly Whiteside-USA Today (@KellyWhiteside)
Andrew Wiebe-
MLSSoccer.com (@andrew_wiebe)
Mark Zeigler-San Diego Union Tribune (@sdutzeigler)

The newest frontier is Instagram, where FIFA launched its own page on Monday and already has more than 37,000 followers. Thirteen national teams -- including Iran -- have pages on Instagram.

Instagram Team Pages:
USA @ussoccer
Australia @hesocceroos
Brazil @cbf_futebol
Chile @ANFPChile
Colombia @fcfseleccioncol
Ecuador @fefecuador
France @equipedefrance
Germany @dfb_team
Iran @teammeliiran
Italy @vivoazzurro
Netherlands @onsoranje
Spain @sefutbol
Uruguay @aufoficial


No comments yet.

Sign in to leave a comment. Don't have an account? Join Now




AUTHORS

ARCHIVES
FOLLOW SOCCERAMERICA

Recent Soccer America Daily
Video Pick: Good sport admits he wasn't fouled    
Jonas Hofmann of Borussia Monchengladbach fessed up that his stumble wasn't from contact by Bayern Munich's ...
MLS Moves: Toronto FC signs veteran defender Hernandez    
Defender Jason Hernandez will play his 13th MLS season as a member of Toronto FC. Hernandez, ...
What They're Saying: Michael Bradley    
"For us, the reality is simple. We let ourselves down in the first two games and ...
What They're Saying: Warren Smith    
"I can't get a break. But we need the rain, so it's hard to get upset ...
Datebook: El Clasico highlights ICC summer slate    
The fifth installment of the International Champions Cup will feature eight European clubs playing 12 games ...
MLS Moves: Fire bets big on Schweinsteiger    
Chicago last played in an MLS Cup final more than a decade ago, and to an ...
Hexagonal Countdown: A look at the U.S. lineup changes    
When the USA takes the field against Honduras on Friday night, there will be five, probably ...
Roster: U.S. U-23 women head to Portland and Orlando     
The U.S. U-23 women's national team will have training camps in Portland, Oregon (March 26-April 1) ...
Rocco Commisso: 'We're not doing a great job'    
The New York Cosmos held their first Media Day since Rocco Commisso bought the team and ...
Video Pick: Oops! Player thanks wife and girlfriend     
Ghanaian striker Mohammed Anas, of South Africa's Free State Stars, after winning Man of the Match ...
>> Soccer America Daily Archives