The 50 percent increase in broadcast revenue over the
next three years (worth $5.3 billion) will solidify the EPL's standing as the richest league in the world. It will also help these second-tier clubs compete on the world market for the world's best
In particular, report author Dan Jones cites the increasing value of overseas rights, shared equally among the EPL's clubs, which will "help level the playing field," between Man United, Chelsea, Liverpool, Arsenal and the rest. Jones expects England's top four to persist in the short run, but because television rights are negotiated collectively, the EPL will continue to get richer, allowing second tier clubs to beat out their counterparts in Italy and Spain for top players.