Former Chivas USA attacker Francisco Palencia gave UNAM Pumas with a long-range rocket in 69th minute, but Joao Rojas scored less than five minutes later to salvage a 1-1 tie for Morelia in the first leg of the Mexican Clausura final series.
The return match at UNAM's Olimpico Universitario stadium is on Sunday (Telemundo, 12:55 ET). If the score
is still level after 90 minutes, the match will go to overtime and penalty kicks.
UNAM is aiming for its seventh national title while Morelia vies for its second.