Commentary

NSCAATV.Com will provide college coverage

By Paul Kennedy

The National Soccer Coaches Association of America  has launched a new online media property, NSCAATV.com, to provide original programming, live streams and other content promoting the college soccer game.

“The development and debut of NSCAATV.com is a wonderful new chapter for our organization,” NSCAA CEO Joe Cummings said. “Not only does it provide a dedicated outlet for coaches, student-athletes, parents and fans that love soccer, but it also extends the reach of our Association and the range of services we can provide.”

The site’s first live broadcast will be the keynote address by Alexi Lalas at the NSCAA’s inaugural Summer Symposium Thursday at 7 p.m. ET.

NSCAATV.com will air a weekly college soccer review show, beginning Aug. 13 at 1 p.m. ET, and a 10-game series of live college games. The men's college package will include:

Sept. 21: Connecticut vs. Saint Louis
Sept. 24: Akron vs. Ohio State
Sept. 27: UC Santa Barbara vs. Stanford
Oct. 9: Tulsa vs. New Mexico
Oct. 19: Louisville vs. Connecticut
Nov. 8: Army vs. Navy

The NSCAA will also air NAIA games through the presentation of “Tourbeau’s National Men’s Soccer Game of the Week."

UNIVISION GOLD CUP VIEWERS. The USA-Panama final at the Gold Cup averaged 2.3 million viewers Sunday on Univision.

The final made Univision the highest viewed broadcast station during the time period among among all viewers and adults 18-49 and adults 18-34 in Los Angeles, Miami, Houston, Dallas and Phoenix.
 
USA-PANAMA NO. 1 SOCIAL SHOW. The Gold Cup final match was the most social TV show Sunday in unique users and overall activity, across broadcast and cable, regardless of language, in SocialGuide's survey.
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