TV Report: MLS expands reach in Asia

Major League Soccer signed new television agreements across Asia, expanding its partnership with China’s Le Sports from live stream to now include televised live games in mainland China and partnering with Japan’s Fuji TV to televise regular-season matches.

The Le Sports and MLS digital partnership for China was announced in 2015. The TV deal includes multiple live MLS regular-season matches each week, plus the AT&T MLS All-Star Game and playoffs. Le Sports will also continue to carry other MLS content across its digital platforms.

The deal with Fuji TV will include two MLS regular-season matches each week, playoff games in 2016 and MLS Cup in 2016 and 2017. MLS retains the digital rights to live games and news clips packages in Japan.

“We are very focused on broadening our reach in the Asian market and the Le Sports and Fuji deals announced today are a big part of that growth," said Gary Stevenson, president & managing director of MLS Business Ventures.
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