A video that showed a Colombian fan enjoying a drink with fellow Cafetero supporters at the Colombia-Japan World Cup match ended up costing him his job.
Within 24 hours of Luis Felipe Gomez
being seen in the video wearing a cap with flags painted on his face, he lost his job
at Colombian airline Avianca Cargo, where he was its regional manager of Europe-Asia.
The problem was, the fans were drinking alcohol they had sneaked into the Mordovia Arena in Saransk
by using binoculars.
While Facebook post was intended in good humor, it quickly went viral -- by the end of the game, "binoculares" was trending on Twitter in Colombia -- and Colombian
authorities didn't take kindly to the idea of a video encouraging the stereotype of Colombians as smugglers.
Avianca Holdings fired Gomez "whose behavior violated the law and norms in
place within the World Cup event, by consuming liquor which was illegally brought into one of the stadiums."
In a Facebook post on his wife's page, Gomez said he had not known he was
being filmed and "did not smuggle any type of liquor into the stadium. I went to say, 'Hi,' to some friends. They offered me a drink. I received it in a moment of euphoria and happiness because I was
seeing Colombia in a World Cup. I am trying to grasp how 15 seconds of unfortunate, out-of-context, and badly interpreted video can end the honor of a person and an entire life of trying to do things
right. I thank you again for your support."