Allstate launches All-America Cup and becomes Alianza de Futbol title sponsor

Allstate is launching an All-America program to recognize the nation’s top high school juniors and bring them together for an Allstate All-America Cup to be held at the 2019 MLS All-Star Game and televised on ESPNU.

In all, 125 male and 125 female players will be named Allstate All-Americans, and of them 40 males and 40 females will be selected to play in the Allstate All-America Cup. The players will be honored at halftime of the 2019 MLS All-Star Game.
 
“For more than a decade, Allstate has taken great pride in its commitment to the soccer community, always with the goal of providing superior protection to the fans and the sport they love.” said Pam Hollander, Allstate’s Vice President of Consumer Marketing. “The Allstate All-America program was designed to shine a spotlight on the student-athletes who represent the best of more than 800,000 high school soccer players in America. It extends Allstate’s commitment to soccer in the U.S. that started when we became the official insurance partner of Major League Soccer in 2011.”

Allstate, which will name the All-Americans in the fall of 2018 and spring of 2019, has also been named the title sponsor of Alianza de Futbol’s “Sueño Alianza” program that reaches out to youth in Hispanic soccer. Jonathan Gonzalez, who was found by his current club, Monterrey, at the 2013 national showcase, will serve as the spokesman for the program.

Allstate was previously Alianza de Futbol’s official insurance sponsor and a sponsor of the Mexican federation in its activities in the United States.
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