1. Strong interest in the non-USA matches has contributed to the 16 percent increase
in Fox Sports' Women’s World Cup viewership.
Through Sunday's games, the matches on Fox, FS1 and FS2 were averaging 1.07 million viewers, up from 927,000 viewers through the second day of the round of 16. The viewership for U.S. matches is
down compared to 2015 because of the difference in kickoff times. The USA-Spain game averaged 3,349,000 viewers, of which 3,145,000 were TV viewers, down 32 percent from the TV viewers for
USA-Colombia in the round of 16 four years ago. 2. Fox Sports has taken the unusual step of deciding to air Thursday's U.S. press
with Jill Ellis and Megan Rapinoe on FS2 (11 a.m. ET) from the Parc de Princes in Paris ahead of the much-anticipated USA-France game on Friday. The move reflects the interest in the
match and Rapinoe's media power. On Wednesday, President Donald Trump tweeted
that he'd invite the U.S. women -- win or
lose -- to the White House in response to Rapinoe's comment that she said that she would not go to the White House if the USA wins the World Cup. 3. Telemundo Deportes’ coverage of Monday's USA-Spain game averaged
a total audience delivery of 740,000 viewers across Telemundo, NBCSN, which carried the game in Spanish,
and the Telemundo and NBC streaming options, making it the most-watched weekday game ever on the Spanish-language network.