“I think historically, some leagues have focused too much on the children factor of our games. By all means, we’re grateful for the low-hanging fruit, which is of course youth soccer.
They’re so important to us. But that’s not our only fan. We attract other demographics as well.”
-- Alyse LaHue
, the interim general manager of Sky Blue FC and
former GM of the Chicago Red Stars, on the importance of new NWSL sponsor Budweiser coming on board as an adult brand backing women's soccer. (Philadelphia Inquirer