What They're Saying: Seth Bacon

“We will go first to ESPN, Fox and Univision with our live rights, but this deal definitely opens the door for Bleacher Report to have a voice in the conversation. B/R treats soccer the way it should be, as a fast-growing sport with wind in its sails.”

-- Seth Bacon, MLS’s senior vice president of media, on sports media company Bleacher Report's agreement to create content and highlights for MLS and U.S. national team games and share them via the B/R app and social channels through 2022. Soccer United Marketing’s media deals with ESPN, Fox and Univision are set to expire at the end of 2022. (Forbes.com)
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