U.S. Soccer names Pinky Raina COO

U.S. Soccer has appointed Pinky Raina, its chief financial officer since 2019, as its chief operating officer in charge of human resources, technology and business operations.

Raina joined the federation at a time of extreme upheaval. It reported a record deficit of $28.1 million for fiscal year 2020, in large due to escalating legal fees from a rash of high-profile lawsuits, and it was hit hard the pandemic. It managed to wipe out a projected $44 million deficit for fiscal year 2021 but not before it closed the Development Academy with huge ramifications for youth soccer and laid off roughly 50 employees, including several senior executives.

Most of the senior management has changed in the last 24 months.

Raina took on additional roles in human resources and oversaw the move out of (and back into) Soccer House during the pandemic. Work-place changes in the aftermath of scathing reviews about the work environment at U.S. Soccer were introduced, and an internal Diversity Council was created in response to the issues raised after the death of George Floyd.

“Pinky’s extensive business experience in driving positive change without sacrificing the principles and values of our organization makes her the natural choice to lead our finance and operations,” said U.S. Soccer CEO Will Wilson. “Pinky’s collaborative and systematic problem-solving approach will serve the organization incredibly well as we look to the future.”

3 comments about "U.S. Soccer names Pinky Raina COO".
  1. Wallace Wade, June 3, 2021 at 9:14 a.m.

    Pinky huh??? Does he kiss the Don's ring???

  2. frank schoon, June 3, 2021 at 9:25 a.m.

    “Pinky’s extensive business experience in driving positive change without sacrificing the principles and values of our organization makes her the natural choice to lead our finance and operations,” said U.S. Soccer CEO Will Wilson

    WOW!!! what a mouthful.... I know we're in good hands now and to boot she also created a Super Duper "Internal Diversity Council".....WOW !!!! what more can you expect....
    I'm so happy to hear this for I was going to suggest Ruby Legonia to fill Pinky's position....

  3. R2 Dad, June 4, 2021 at 2:31 p.m.

    Nothing good can come when bean counters move into operations. This is an organizational truism. Unless bonuses are based on financial targets, that is. Is that the case? I hope not. Unless the goal is to fail profitably.

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