Posted inSoccer America Daily, Story

MLS Countdown: Tasty menu of rivalry games is served up

One of the shrewder competitive practices instilled by MLS has also produced marketing opportunities the league enthusiastically promotes. Case in point is “Rivalry Week,” sponsored byHeineken, during which a package of the league’s most intense matchups are rolled out on national television. On Friday, the series kicks off when Philadelphia hosts D.C. United on UniMas; […]

Gift this article