It might be the most under-appreciated, under-discussed, under-valued part of American media, especially sports media. It’s the power of Spanish-language media. You might have seen the audience numbers for the World Cup final: Fox had about 39 million viewers and Telemundo about 24 million. It was the most-watched soccer match in American television history. Fox […]
Univision
Posted inSoccer America Daily
TelevisaUnivision platforms dominate U.S. soccer viewing
Spanish-language audiences continue to dominate U.S. soccer viewing.